click-through

1 of 2

noun

ˈklik-ˌthrü 

: an instance of clicking on a link on a web page

click-through rate

also : the volume of click-throughs on a link

click through

2 of 2

verb

clicked through; clicking through; clicks through

transitive verb

: to click on (a link, such as a link for a promotion or advertisement) on a web page that opens a new page or site

They have been pressing all Web sites, including those dedicated to journalism, to accept payment completely or partially based on the number of people clicking through an advertisement or even on the number of people who buy a product.

—Joseph Menn

Examples of click-through in a Sentence

Recent Examples on the Web

Noun

This software determines which advertisement to display, to which user, and at what time, aiming to enhance click-through rates and engagement. —Trefis Team, Forbes.com, 5 Aug. 2025

Monitor key performance indicators such as engagement, reach and click-through rates to gauge the success of your strategy. —Jonathan Schwartz, Forbes.com, 24 July 2025

Verb

For example, marketing teams can ask Claude to locate a contact who opened an email campaign but didn’t click through. —Gene Marks, Forbes.com, 3 Aug. 2025

What should have been a spectacular Roland Emmerich-style montage of destruction instead comes off blurry and unconvincing, as Will clicks through short lo-res videos of the attack. —Peter Debruge, Variety, 30 July 2025

Word History

First Known Use

Noun

1995, in the meaning defined above

Verb

1993, in the meaning defined above

Rhymes for click-through

• accrue
• ado
• ainu
• aircrew
• airscrew
• anew
• askew
• baboo
• babu
• bamboo
• beaucoup
• bijou