click-through

1 of 2

noun

: an instance of clicking on a link on a web page
click-through rate
also : the volume of click-throughs on a link

click through

2 of 2

verb

clicked through; clicking through; clicks through

transitive verb

: to click on (a link, such as a link for a promotion or advertisement) on a web page that opens a new page or site
They have been pressing all Web sites, including those dedicated to journalism, to accept payment completely or partially based on the number of people clicking through an advertisement or even on the number of people who buy a product.Joseph Menn

Examples of click-through in a Sentence

Recent Examples on the Web
Examples are automatically compiled from online sources to show current usage. Read More Opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback.
Noun
According to research cited by Search Engine Land, AI overviews dropped click-through rates for top results by more than 30%. Frances Dillard, Forbes.com, 22 Aug. 2025 This software determines which advertisement to display, to which user, and at what time, aiming to enhance click-through rates and engagement. Trefis Team, Forbes.com, 5 Aug. 2025
Verb
Write Easy-To-Read Descriptions Candidates are clicking through job postings more and more quickly, as shown by the data from our job platform. Expert Panel®, Forbes.com, 20 Aug. 2025 The Register reports that Mozilla has warned Firefox users of a wave of phishing attacks claiming to be from Mozilla, or from the Firefox add-ons site directly, telling users to click through and update their accounts. Alan Henry, PC Magazine, 8 Aug. 2025 See All Example Sentences for click-through

Word History

First Known Use

Noun

1995, in the meaning defined above

Verb

1993, in the meaning defined above

Time Traveler
The first known use of click-through was in 1993

Browse Nearby Words

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Cite this Entry

“Click-through.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/click-through. Accessed 4 Sep. 2025.

Last Updated: - Updated example sentences
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