: an instance of clicking on a link on a web page
click-through rate
also : the volume of click-throughs on a link

click through

2 of 2

verb

clicked through; clicking through; clicks through

transitive verb

: to click on (a link, such as a link for a promotion or advertisement) on a web page that opens a new page or site
They have been pressing all Web sites, including those dedicated to journalism, to accept payment completely or partially based on the number of people clicking through an advertisement or even on the number of people who buy a product.—Joseph Menn

Examples of click-through in a Sentence

Recent Examples on the Web
Examples are automatically compiled from online sources to show current usage. Read More Opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback.
Noun
Recent research shows that when an AI Overview appears, click-through rates for top-ranking organic results can fall significantly. — Vin Sonpal, Forbes.com, 23 Sep. 2026 Since the emergence of generative AI, publishers have seen drastically lower click-through-rates. — Winston Cho, HollywoodReporter, 18 Sep. 2026
Verb
Someone clicked through a list, chose a voice that sounded reasonable and moved on to the harder integration work. — Pete Hanlon, Forbes.com, 16 Sep. 2026 The adjusted alignment of Bregman’s shoulder and hips have helped everything click through the Cubs’ first two games against the Washington Nationals. — Meghan Montemurro, Chicago Tribune, 13 Aug. 2026 See All Example Sentences for click-through

Word History

First Known Use

Noun

1995, in the meaning defined above

Verb

1993, in the meaning defined above

Time Traveler
The first known use of click-through was in 1993

Browse Nearby Words

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Cite this Entry

“Click-through.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/click-through. Accessed 26 Sep. 2026.

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