brand-name

1 of 2

adjective

ˈbran(d)-ˈnām 

1

: of or relating to a brand name

brand-name products

2

: having a well-known and usually highly regarded or marketable name

brand-name authors

the … party lacks brand-name guests or good food

—Ryan Lizza

brand name

2 of 2

noun

1

: an arbitrarily adopted name that is given by a manufacturer or merchant to an article or service to distinguish it as produced or sold by that manufacturer or merchant and that may be used and protected as a trademark

2

: one having a well-known and usually highly regarded or marketable name

Examples of brand-name in a Sentence

Noun

The drug is sold under several brand names.

Recent Examples on the Web

Adjective

The latest announcement of the 100% tariffs applies to brand-name or patented medications. —Fran Kritz, Verywell Health, 3 Oct. 2025

Around 1 in 5 people with private insurance don’t have coverage for at least one brand-name GLP-1 medication prescribed for weight loss, according to GoodRX. —Kaan Ozcan, NBC news, 3 Oct. 2025

Noun

It was sold under different brand names including Kroger, Baker's, City Market, Dillons, Fred Meyer, Fry's, Gerbes, King Soopers, Payless, Ralphs and Smith's. —Matthew Cupelli, Cincinnati Enquirer, 4 Oct. 2025

But while major brand name drug companies often get the publicity, an army of small businesses is working behind the scenes to support this lifesaving work. —Elaine Parker, Oc Register, 29 Sep. 2025

Word History

First Known Use

Adjective

1935, in the meaning defined at sense 1

Noun

1922, in the meaning defined at sense 1

Rhymes for brand-name

• acclaim
• aflame
• airframe
• ballgame
• became
• declaim
• defame
• disclaim
• doorframe
• exclaim
• inflame
• mainframe

Legal Definition

brand name

noun

: trade name