brand-name

adjective

\ ˈbran(d)-ˈnām

Definition of brand-name

(Entry 1 of 2)

1 : of or relating to a brand name brand-name products

2 : having a well-known and usually highly regarded or marketable name brand-name authors the … party lacks brand-name guests or good food— Ryan Lizza

brand name

noun

Definition of brand name (Entry 2 of 2)

1 : an arbitrarily adopted name that is given by a manufacturer or merchant to an article or service to distinguish it as produced or sold by that manufacturer or merchant and that may be used and protected as a trademark

2 : one having a well-known and usually highly regarded or marketable name

Examples of brand-name in a Sentence

Noun

The drug is sold under several brand names.

Recent Examples on the Web: Noun

Disney - which will pull back all of its movies from Netflix by the end of the year for its own streaming service - is considered better positioned as its brand name is so recognizable to consumers. — Stephen Battaglio, chicagotribune.com, "The $400 million-plus reason your favorite TV shows are exiting Netflix, Hulu," 15 Aug. 2019 Another prescription option your dermatologist might prescribe for acne is dapsone gel, like the brand name version Aczone. — Jessica Cruel, SELF, "12 Acne Treatments That Really Work, According to Dermatologists," 8 Aug. 2019 Only 1 in 200 offer bupenorphine with naloxone, which is known commonly by its brand name, Suboxone. — Terry Demio, Cincinnati.com, "'I will die' without it: Hamilton County Jail offers addicted inmates meds behind bars," 19 June 2019 Dan Stilla is proud of his brand name items, such as Leatherman tools, Gerber knives, Lifestraw water filters and Coleman camping equipment. — Mary Jane Brewer, cleveland.com, "Three shops to host ribbon cuttings Friday at Medina’s new Raymond Building," 17 June 2019 The award, as its name suggests, was determined by the trade organization’s board, which includes brand names such as Michael Kors, Vera Wang, Prabal Gurung and Tracy Reese. — Robin Givhan, Washington Post, "The fashion industry gave Barbie an award. Does she really deserve one?," 4 June 2019 Smaller companies rate significantly higher Wireless companies that buy airtime from the network operators and resell it under their own brand name are doing a much better job of keeping their customers satisfied. — NBC News, "America's favorite (and least favorite) wireless companies and smartphones," 4 June 2019 His father crafted high-end shoes that retailers sold under their own brand names, including U.S. department stores Saks Fifth Avenue and Bergdorf Goodman. — Eric Sylvers, WSJ, "Tod’s Loafers Have Won Over Royals and Hollywood—But Not Many Millennials," 16 Feb. 2019 Learn4Life is the brand name for a statewide network of charter schools that served about 40,000 students last school year. — San Diego Union-Tribune, "Judge orders two more Learn4Life charter school centers to close in San Diego," 8 Aug. 2019

These example sentences are selected automatically from various online news sources to reflect current usage of the word 'brand-name.' Views expressed in the examples do not represent the opinion of Merriam-Webster or its editors. Send us feedback.