proactive

adjective

pro·​ac·​tive (ˌ)prō-ˈak-tiv 

1

[pro- entry 2 + reactive] : acting in anticipation of future problems, needs, or changes

Once patients have the big data about their bodies, the thinking goes, they can be proactive about their health, cut care costs and foster better relationships with their doctors.

—Alexandra Sifferlin

Proactive managers are planners; they anticipate crises rather than reel from them.

—Michael Tannenbaum et al.

2

[pro- entry 1] psychology : relating to, caused by, or being interference between previous learning and the recall or performance of later learning

Because of proactive interference, you may have difficulty remembering a new area code (you keep dialing the old one by mistake).

—Jeffrey Nevid

Did you know?

People who tend to react to a problem only when it's gotten serious could be called reactive people. Until recently, reactive (in this sense) didn't really have an antonym. So proactive was coined to describe the kind of person who's always looking into the future in order to be prepared for anything. A good parent attempts to be proactive on behalf of his or her children, trying to imagine the problems they might be facing in a few months or years. A company's financial officers study the patterns of the company's earnings to make sure it won't risk running short of cash at any point in the next year or two. Proactive has only been around a few decades, and it can still sometimes sound like a fashionable buzzword.

Synonyms

• cautious
• careful

Examples of proactive in a Sentence

A survey was given out to customers so that the company could take proactive steps to improve their service.

The city is taking a proactive approach to fighting crime by hiring more police officers.

Recent Examples on the Web

Companies with a view into China see the challenge on the horizon, but proactive moves have been few and far between. —Justin Worland, Time, 24 Oct. 2025

If approved, camizestrant and similar strategies could make personalized, proactive cancer care a new standard. —Lauryn Higgins, Flow Space, 21 Oct. 2025

Other experts echoed the call for supervised but proactive allergen introduction. —Melissa Fleur Afshar, MSNBC Newsweek, 21 Oct. 2025

As of Sunday evening, Xcel officials announced the company would not implement proactive power shutoffs for public safety in Adams, Arapahoe, Boulder, Jefferson, Larimer, and Denver counties, according to a news release from the utility. —Lauren Penington, Denver Post, 19 Oct. 2025

Word History

First Known Use

1933, in the meaning defined at sense 2

Rhymes for proactive

• attractive
• contractive
• extractive
• inactive
• reactive
• refractive
• subtractive
• active
• tractive
• bioactive
• hyperactive
• interactive

Kids Definition

proactive

adjective

pro·​ac·​tive prō-ˈak-tiv 

: acting in anticipation of future problems, needs, or changes

proactively adverb

Medical Definition

proactive

adjective

pro·​ac·​tive (ˈ)prō-ˈak-tiv 

: relating to, caused by, or being interference between previous learning and the recall or performance of later learning

proactive inhibition of memory