1
as in trademarks
a device (as a word) identifying the maker of a piece of merchandise and legally reserved for the exclusive use of that person or company
a company that was sued for using a name that was very similar to a rival's brand
Synonyms & Similar Words
Relevance
2
as in stains
a mark of guilt or disgrace
always felt that her shabby clothes showed the brand of poverty
Synonyms & Similar Words
Antonyms & Near Antonyms
3
as in swords
a hand weapon with a length of metal sharpened on one or both sides and usually tapered to a sharp point
on the battlefield lies our hero, slain by some fell brand
Synonyms & Similar Words
as in etches
to produce a vivid impression of
the exact words my father spoke as he left us are branded in my memory
Synonyms & Similar Words
Antonyms & Near Antonyms
Example Sentences
Examples are automatically compiled from online sources to
show current usage.
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Opinions expressed in the examples do not represent those of Merriam-Webster or its editors.
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Recent Examples of brands
Jasmine Gomez,
Travel + Leisure,
26 June 2026
The brands that do this well move fast without creating overhead for their teams or friction for their customers.
—
Fairchild Studio,
Footwear News,
25 June 2026
Dubey urged marketers to study AI query results to see if the top models are including or citing their brands in the information sources cited in very fine print.
—
Cynthia Littleton,
Variety,
25 June 2026
Some heritage brands are refusing to act old.
—
Slma Shelbayah,
Forbes.com,
25 June 2026
Jessie Yeung,
CNN Money,
18 June 2026
Penske Media Corporation has acquired Vox Media‘s brands Eater, The Verge, SB Nation, PopSugar, The Dodo, Punch and Thrillist, along with Concert, Vox Media’s ad marketplace, and Forte, Vox Media’s first-party data platform.
—
Nellie Andreeva,
Deadline,
18 June 2026
Shoe brands Sperry and Helly Hansen are also sold by West Marine, but not in enough volume to make the Top 30 list of unsecured creditors.
—
Vicki M. Young,
Footwear News,
12 June 2026
The sloptimizers figured out that chatbots rely heavily on such rankings—and fail to differentiate between independent product reviews and the ones that brands post on their own website.
—
Will Oremus,
The Atlantic,
10 June 2026
The economic model that funds it—brands spending on content as a long-game alternative to Google ad arbitrage, companies like HubSpot and Robinhood building editorial operations to cultivate readers who might one day become customers — is coherent and, for now, growing.
—
Nick Lichtenberg,
Fortune,
9 June 2026
Keep reading to see which brands our editors enjoyed the most.
—
Melinda Salchert,
Southern Living,
8 June 2026
Reach — the salience that brands like Gatorade, Pepsi, and Lay's can deliver in billions of households.
—
Afdhel Aziz,
Forbes.com,
27 May 2026
Knowing which brands to ask for is the difference between a flat juice-and-seltzer mocktail and a drink that actually feels like a cocktail.
—
Lauren Schuster,
Kansas City Star,
27 May 2026
Noun
Your chance to take up to 70 percent off brands like Samsonite, Vionic, and New Balance is almost gone.
—
Jasmine Gomez,
Travel + Leisure,
26 June 2026
The brands that do this well move fast without creating overhead for their teams or friction for their customers.
—
Fairchild Studio,
Footwear News,
25 June 2026
Dubey urged marketers to study AI query results to see if the top models are including or citing their brands in the information sources cited in very fine print.
—
Cynthia Littleton,
Variety,
25 June 2026
Some heritage brands are refusing to act old.
—
Slma Shelbayah,
Forbes.com,
25 June 2026
Verb
Elsewhere, a large plume of smoke was seen rising near Moscow’s Sadovod trade center – which brands itself as Russia’s largest mall.
—
Jessie Yeung,
CNN Money,
18 June 2026
Penske Media Corporation has acquired Vox Media‘s brands Eater, The Verge, SB Nation, PopSugar, The Dodo, Punch and Thrillist, along with Concert, Vox Media’s ad marketplace, and Forte, Vox Media’s first-party data platform.
—
Nellie Andreeva,
Deadline,
18 June 2026
Shoe brands Sperry and Helly Hansen are also sold by West Marine, but not in enough volume to make the Top 30 list of unsecured creditors.
—
Vicki M. Young,
Footwear News,
12 June 2026
The sloptimizers figured out that chatbots rely heavily on such rankings—and fail to differentiate between independent product reviews and the ones that brands post on their own website.
—
Will Oremus,
The Atlantic,
10 June 2026
The economic model that funds it—brands spending on content as a long-game alternative to Google ad arbitrage, companies like HubSpot and Robinhood building editorial operations to cultivate readers who might one day become customers — is coherent and, for now, growing.
—
Nick Lichtenberg,
Fortune,
9 June 2026
Keep reading to see which brands our editors enjoyed the most.
—
Melinda Salchert,
Southern Living,
8 June 2026
Reach — the salience that brands like Gatorade, Pepsi, and Lay's can deliver in billions of households.
—
Afdhel Aziz,
Forbes.com,
27 May 2026
Knowing which brands to ask for is the difference between a flat juice-and-seltzer mocktail and a drink that actually feels like a cocktail.
—
Lauren Schuster,
Kansas City Star,
27 May 2026
Recent Examples of Synonyms for brands
Noun
-
The success has not changed another of Kelly’s trademarks, which is to show as little emotion on the mound as possible, which means pretty much none.
-
The Knicks’ poise and their resilience were the team’s defining trademarks, as three of the five largest comebacks in NBA Finals history came during this series against the Spurs.
Noun
-
Textra 11 Apex is not trying to replace a heavy-duty carpet extractor, and Fanttik is clear that it is not intended for stubborn, set-in stains or pet hair removal.
-
The lids are made with Rubbermaid’s BPA-free StainShield plastic, which resists odors and stains without warping in the dishwasher.
Noun
-
And in tumble Spiderman and Hulk, swords in hand, a shy Snow White with her wellies on wrong, and Pocahontas cuddling a teddy.
-
Gouts of flame in the skies, swords clashing below as dragons wage war on the high seas.
Verb
-
Kirby beautifully etches these notions into Miss Black America.
Noun
-
There are more than 50 distinct food date labels in the United States, according to a report published by researchers with the University of Maryland.
-
For county-specific labels like Napa or Sonoma, the 75% rule applies.
Noun
-
Dabbing the cloth in rubbing alcohol, working away the dirty blots on the glass, waiting for the haze in my head to focus, and a new line to come to me.
-
One of the few blots on last summer’s Leeds copybook.
Noun
-
But while Western knives tend to prioritize durability, many Japanese knife steels prioritize high carbon content for better sharpness and edge retention.
-
The eye fixed on me, binding me to millions—billions—of other eyes, only steels my resolve to see my sacrifice through to the end.
Verb
-
Malcolm Arnold’s 2,000-square-foot business, Apple Core Electronics, on Flushing Avenue in Bushwick makes exterior intercom panels, sets their wiring, punches buttons and engraves addresses.
-
The company also engraves the names of the two teams, the final score, the location of the game and its date on the trophy base.
Cite this Entry
“Brands.” Merriam-Webster.com Thesaurus, Merriam-Webster, https://www.merriam-webster.com/thesaurus/brands. Accessed 27 Jun. 2026.
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