vaguepost
verb
to post cryptically on social media for engagement or attention
What does vaguepost mean?
To vaguepost is to post something on social media in an intentionally vague, cryptic, or coy way, usually to bait people into engaging with the post, to draw attention or sympathy to oneself, or to spark interest in something (such as part of a marketing campaign or product launch). In addition to vaguepost being used as a verb, it is also used as noun. An example of a vaguepost might be something as simple as “feeling sad today,” which then prompts others to respond offering sympathy or asking why. The noun vagueposting refers to an instance or the practice of making such posts.
Examples of vaguepost
I love when academics vaguepost in their own fields. “Seems significant that…” “It’s not a coincidence that…” “There are reasons why…” OK … do you want to maybe also spell out the significance or do you just really want us to know that you know.
—@f*cktheory, _BlueSky_, 27 Dec. 2025
90 Day Fiancé star Paola Mayfield does occasionally stir up drama online. … So perhaps that’s why, when Paola took to Twitter for some vagueposting, fans immediately began to speculate.
—You feel you need to keep tabs on your professional rival, university frenemy or former colleague whose career went stratospheric, but every “big news coming” vaguepost, group shot with glossy friends in an impossible-to-book restaurant or #bliss Maldives holiday snap you scroll feverishly through is a dagger in your heart.
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Where does vaguepost come from?
Vaguepost is a straightforward blend of vague and post. All forms have been in use since at least the mid-2010s.
How is vaguepost used?
Like a regular verb with all of the usual inflections: vagueposted, vagueposting, vagueposts. A related word vaguebook, exists specifically for the act of vagueposting on Facebook. The noun vagueposter, of course, refers to someone who vagueposts.
The Vagueposter: A personal favourite. Their posts read like the opening line of a small-town thriller: “To the man in the blue car at the lights at 3.15pm...” or “Anyone else seeing smoke?”. Then they vanish. No replies, no clarifications, just 58 anxious comments and a dozen people tagging the police, council, or a cousin who once did security at Countdown.
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