How to Use cross-promotion in a Sentence

cross-promotion

noun
  • What a week for cross-promotion in late night!
    — Bethy Squires, Vulture, 3 Oct. 2025
  • It's called cross-promotion and executives love that kind of stuff.
    — Dan Zaksheske Outkick, FOXNews.com, 17 Aug. 2026
  • This is all great cross-promotion for the Zootopia land in Shanghai Disneyland.
    — Bethy Squires, Vulture, 12 Dec. 2025
  • That’s cross-promotion is a no-brainer, given the huge overlap between business executives and golf players.
    — David Bloom, Forbes.com, 14 Aug. 2025
  • The cross-promotion airing follows the series’ binge drop on Peacock a week earlier on May 7.
    — Denise Petski, Deadline, 15 Apr. 2026
  • However, those games had NBA All-Star cross-promotion on TNT.
    — Sabreena Merchant, New York Times, 7 Feb. 2026
  • Asked where the line is between acceptable cross-promotion and product placement, spokespeople for NBC and the ISU declined to comment.
    — Sara Germano, Sportico.com, 11 Feb. 2026
  • There is cross-promotion going on with the #6 show on the top 10 list, which is Ferrell, in character from The Hawk, appearing on the Hot Ones interview show.
    — Paul Tassi, Forbes.com, 21 July 2026
  • Prediction pieces and odds-style articles are circling a familiar cluster of returns, cross-promotion surprises, and NXT call-ups as the most realistic shock entrants.
    — Brian Mazique, Forbes.com, 18 Jan. 2026
  • The positioning and cross-promotion possibilities available to Numanthia through its partnership with LVMH open the door for all possibilities.
    — Steve Denning, Forbes.com, 19 Sep. 2025
  • Everyone wanted MomTok’s special sauce — even Bachelor Nation — and although that particular cross-promotion didn’t work out, MomTok endures.
    — Bethy Squires, Vulture, 4 May 2026
  • Collaborations Expand Your Reach Perhaps the biggest reason to collaborate is the same reason brands often participate in cross-promotions and other collaborative efforts — the chance to expand your reach well beyond your existing audience.
    — John Hall, Forbes.com, 14 Sep. 2025

Some of these examples are programmatically compiled from various online sources to illustrate current usage of the word 'cross-promotion.' Any opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback about these examples.

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