: orally communicated
also
: generated from or reliant on oral publicity
word-of-mouth customers
a word-of-mouth business
: oral communication
especially
: oral often inadvertent publicity
Examples of word-of-mouth in a Sentence
Adjective
not having the money to run ads, the restaurant relies on word-of-mouth publicity
Recent Examples on the Web
Abby Montanez, Robb Report, 25 Mar. 2026
But at the very least, the YouTube release caused excitement and word-of-mouth anticipation for the official March 13 release.
—Angie Martoccio, Rolling Stone, 23 Mar. 2026
Hanna Wickes, Charlotte Observer, 23 Mar. 2026
The Sat to Fri increase was +60%, showing strong word of mouth.
—Anthony D'alessandro, Deadline, 22 Mar. 2026
See All Example Sentences for word-of-mouth
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Adjective
Behind a nondescript set of gates in Clerkenwell, the studio and home of Patrik Fredrikson and Ian Stallard has always operated a bit like a word-of-mouth secret among the creative set.
—Abby Montanez, Robb Report, 25 Mar. 2026
But at the very least, the YouTube release caused excitement and word-of-mouth anticipation for the official March 13 release.
—Angie Martoccio, Rolling Stone, 23 Mar. 2026
Noun phrase
When ‘Going Viral’ Meant Something Different Without algorithms pushing content, viral videos in 2006 spread purely through word of mouth and link sharing.
—Hanna Wickes, Charlotte Observer, 23 Mar. 2026
The Sat to Fri increase was +60%, showing strong word of mouth.
—Anthony D'alessandro, Deadline, 22 Mar. 2026
See All Example Sentences for word-of-mouth
Cite this Entry
“Word-of-mouth.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/word-of-mouth. Accessed 1 Apr. 2026.
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