word-of-mouth

1 of 2

adjective

Synonyms of word-of-mouthnext
: orally communicated
also : generated from or reliant on oral publicity
word-of-mouth customers
a word-of-mouth business

word of mouth

2 of 2

noun phrase

: oral communication
especially : oral often inadvertent publicity

Synonyms of word-of-mouth

Examples of word-of-mouth in a Sentence

Adjective not having the money to run ads, the restaurant relies on word-of-mouth publicity
Recent Examples on the Web
Examples are automatically compiled from online sources to show current usage. Read More Opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback.
Adjective
Viral marketing refers to a marketing campaign that is designed to utilize social media and word-of-mouth to spread content. Encyclopedia Britannica, 15 May 2026 Quince does some online advertising but the bulk of its customers discover the site through word-of-mouth. Jean E. Palmieri, Footwear News, 11 May 2026
Noun phrase
Its word of mouth has been strong, with the film declining just 11 percent from Saturday to Sunday, a hold rarely seen. Aaron Couch, HollywoodReporter, 18 May 2026 The social media presence of Sun Space is sparse, so Unusual Tuesday attracts most of its attendees by word of mouth. Christopher Buchanan, Los Angeles Times, 18 May 2026 See All Example Sentences for word-of-mouth

Word History

First Known Use

Adjective

1817, in the meaning defined above

Noun Phrase

15th century, in the meaning defined above

Time Traveler
The first known use of word-of-mouth was in the 15th century

Browse Nearby Words

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Cite this Entry

“Word-of-mouth.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/word-of-mouth. Accessed 20 May. 2026.

Kids Definition

word of mouth

: spoken communication
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