sticker price


Definition of sticker price

: a manufacturer's suggested retail price that is printed on a sticker and affixed to a new automobile broadly : the stated cost of something a computer with a high sticker price

Examples of sticker price in a Sentence

We managed to negotiate 15 percent off the sticker price. The speakers are excellent and well worth the sticker price.
Recent Examples on the Web Dealers are charging, on average, $2,700 over the sticker price for Hyundai’s electric Ioniq5 and $3,100 more for the electric Kia EV6, for example. Peter Valdes-dapena, CNN, 8 June 2022 That, along with 2.2 million fewer new cars available for sale at the start of May, helps explain why your 2018 Toyota Camry is worth as much (or more) as the original sticker price. Clifford Atiyeh, Car and Driver, 28 May 2022 Snazzy aluminum knock-off wheels added an external cue that this was no regular ’Vette, as did a sticker price nearly 40 percent higher than the base model. Robert Ross, Robb Report, 16 May 2022 Online, private sellers are hiking prices by double — or even triple — the sticker price. Globe Staff,, 12 May 2022 Some California dealers are adding $8,000 to the approximately $50,000 sticker price for the new Kia EV6 crossover. Los Angeles Times, 1 Apr. 2022 Import taxes, domestic telecoms firms' fees, and Apple's higher sticker price to account for the ruble's volatility have contributed to the high price of iPhones in Russia. Yvonne Lau, Fortune, 19 Mar. 2022 But many motorists can’t wait for the market to settle down to obtain a new car, truck, or SUV, and most are reportedly now paying in excess of a new vehicle’s sticker price, with the average model now going out the door for more than $46,000. Jim Gorzelany, Forbes, 7 Mar. 2022 Ford, meanwhile, saw a $163 sale price above MSRP on average, and GM’s Chevrolet and GMC brands sold for $625 and $677, respectively, higher than sticker price — but still lower than the industry average markup. Washington Post, 12 Feb. 2022 See More

These example sentences are selected automatically from various online news sources to reflect current usage of the word 'sticker price.' Views expressed in the examples do not represent the opinion of Merriam-Webster or its editors. Send us feedback.

First Known Use of sticker price

1959, in the meaning defined above

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Time Traveler for sticker price

Time Traveler

The first known use of sticker price was in 1959

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Dictionary Entries Near sticker price


sticker price

sticker shock

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Last Updated

10 Jun 2022

Cite this Entry

“Sticker price.” Dictionary, Merriam-Webster, Accessed 26 Jun. 2022.

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