set (oneself) up as (something)
phrasal verb
set (oneself) up as (something); setting (oneself) up as (something); sets (oneself) up as (something)
1
: to try to make people believe that one is (something)
He sets himself up as a defender of the people, but he's really only interested in getting more power.
2
: to start one's own business
She set herself up as a wedding planner.
Examples of set (oneself) up as (something) in a Sentence
Recent Examples on the Web
Zero, a former bartender at a clubhouse restaurant joins the gang in episode three, set up as Santi’s romantic interest.
—
Tony Maglio, HollywoodReporter, 25 June 2025
The tent was designed to be as easy to set up as possible.
—Bryan Hood, Robb Report, 19 May 2025
Both shows launch on Discovery channels on May Marooned with Ed Stafford, from Relay Productions in collaboration with Chinese streamer China Bilibili, is set up as a co-production between Warner Bros. Discovery APAC and EMEA.
—Jesse Whittock, Deadline, 24 Feb. 2025
The company was set up as a 50/50 joint venture between the two governments and started flowing oil in 1968.
—Saleem H. Ali, Forbes.com, 18 June 2025
See All Example Sentences for set (oneself) up as (something)
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Tony Maglio, HollywoodReporter, 25 June 2025
The tent was designed to be as easy to set up as possible.
—Bryan Hood, Robb Report, 19 May 2025
Both shows launch on Discovery channels on May Marooned with Ed Stafford, from Relay Productions in collaboration with Chinese streamer China Bilibili, is set up as a co-production between Warner Bros. Discovery APAC and EMEA.
—Jesse Whittock, Deadline, 24 Feb. 2025
The company was set up as a 50/50 joint venture between the two governments and started flowing oil in 1968.
—Saleem H. Ali, Forbes.com, 18 June 2025
See All Example Sentences for set (oneself) up as (something)
Cite this Entry
“Set (oneself) up as (something).” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/set%20%28oneself%29%20up%20as%20%28something%29. Accessed 12 Jul. 2025.
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