psy·cho·graph·ics
| \ ˌsī-kə-ˈgra-fiks
\
\
Definition of psychographics
: market research or statistics classifying population groups according to psychological variables (such as attitudes, values, or fears)
also
: variables or trends identified through such research
Other Words from psychographics
psychographic
\
ˌsī-kə-ˈgra-fik
\
adjective
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adjective
psychographically
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ˌsī-kə-ˈgra-fi-k(ə-)lē
\
adverb
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adverb
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“Psychographics.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/psychographics. Accessed 27 Feb. 2021.
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Time Traveler for psychographics
The first known use of psychographics was in 1968
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