product placement

noun

Definition of product placement 

: the inclusion of a product in a television program or film as a form of paid advertisement

Examples of product placement in a Sentence

Recent Examples on the Web

Ideal Home suffers from a few missteps, including a running gag about Taco Bell that feels more like blatant product placement than narrative necessity. Frank Scheck, The Hollywood Reporter, "'Ideal Home': Film Review," 27 June 2018 Kroll, especially, is hilarious as a d-bag rival to Dax who’s super-invested not just in reliving Dax’s formative childhood traumas but also propping up the movie’s product placement. Todd Vanderwerff, Vox, "Why Uncle Drew looks to be a summer sleeper hit," 3 July 2018 This type of programmatic product placement is likely to start hitting your smart TV screen in a year or two. Ralf Jacob, Fortune, "AI Is About to Make Video Ads a Lot Less Annoying," 26 June 2018 The Cartier engagement ring Grace Kelly wore in High Society Princess Grace's Cartier pieces were not just product placement. Stellene Volandes, Town & Country, "Was the Cartier Mansion the Real Estate Deal of the Century?," 6 Sep. 2016 Panini’s sticker book app was downloaded more than 1.5 million times, introducing new ways to get stickers for users, including product placements. Washington Post, "Analog charm of World Cup sticker book endures among fans," 11 June 2018 The Illinois senator is no stranger to serendipitous product placement. Newsweek, "Analysis," 14 Mar. 2018 Participants declined to reveal the budget, but there's some product placement in the experience, including from Nissan. Carolyn Giardina, Billboard, "Snoop Dogg Smokes With Viewers in New Hulu Virtual Reality Experience," 23 May 2018 Participants declined to reveal the budget, but there's some product placement in the experience, including from Nissan. Carolyn Giardina, The Hollywood Reporter, "Hulu Invites Viewers to Smoke With Snoop Dogg in New Virtual Reality Experience," 23 May 2018

These example sentences are selected automatically from various online news sources to reflect current usage of the word 'product placement.' Views expressed in the examples do not represent the opinion of Merriam-Webster or its editors. Send us feedback.

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First Known Use of product placement

1982, in the meaning defined above

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Dictionary Entries near product placement

product line

productor

productory

product placement

Productus

proem

proembryo

Statistics for product placement

Last Updated

12 Aug 2018

Look-up Popularity

Time Traveler for product placement

The first known use of product placement was in 1982

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More from Merriam-Webster on product placement

Britannica.com: Encyclopedia article about product placement

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