point-of-purchase

adjective

point-of-pur·​chase ˈpȯint-əv-ˈpər-chəs How to pronounce point-of-purchase (audio)
: of or relating to the place (such as a supermarket aisle) where a decision to purchase is made
point-of-purchase displays

Word History

First Known Use

1939, in the meaning defined above

Time Traveler
The first known use of point-of-purchase was in 1939

Dictionary Entries Near point-of-purchase

Cite this Entry

“Point-of-purchase.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/point-of-purchase. Accessed 29 Feb. 2024.

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