noun (1)
\ ˈlō-(ˌ)gō also ˈlä- \
plural logos\ ˈlō-​(ˌ)gōz also  ˈlä-​ \

Definition of logo

 (Entry 1 of 3)

2 : an identifying symbol (as for use in advertising)
3 : an identifying statement : motto


noun (2)
Lo·​go | \ ˈlō-(ˌ)gō \

Definition of Logo (Entry 2 of 3)

: a computer programming language (see language sense 1b(5)) that employs simple English commands and is used especially for introducing school children to computers

Definition of logo- (Entry 3 of 3)

— see log-

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Synonyms for logo

Synonyms: Noun (1)

emblem, ensign, hallmark, impresa, symbol, totem, trademark

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Examples of logo in a Sentence

Noun (1)

the company's logo is instantly recognizable all over the world

Recent Examples on the Web: Noun

Vests are accented with sponsor patches, like the sludge-green emblem of Monster Energy or the dandelion-yellow logo of NAPA Auto Parts. Liana Satenstein, Vogue, "The Bold and the Beautiful Style of Professional Bull Riders," 7 Jan. 2019 In true Stranger Things fashion, the teaser slowly reveals the show’s neon red logo as the chapter titles flash against the screen in capital letters. De Elizabeth, Teen Vogue, "Netflix Releases "Stranger Things 3" Teaser," 10 Dec. 2018 Over the weekend, Samsung Mobile changed its Facebook profile picture to the above picture, which shows the Samsung logo folded over itself. Ron Amadeo, Ars Technica, "Samsung teases mythical smartphone with foldable display," 5 Nov. 2018 The familiar logos of Exxon Mobil or Shell still appear, but the low-paid station workers aren’t on their payrolls. Houston Chronicle, "Competition for top talent keeps pay scale high in oil industry," 13 July 2018 Impressive as the great man looks, there is a certain incongruity seeing him surrounded by the logos of FIFA’s commercial partners Budweiser, Coke and Visa. SI.com, "90min World Cup Fan Diaries: From Russia With Love," 9 July 2018 But the ad shows logos on company trucks for two of Braun’s suppliers that use overseas manufacturing facilities. Maureen Groppe, Indianapolis Star, "Ad by GOP Senate candidate Mike Braun sends unintended mixed message on outsourcing jobs," 21 June 2018 This picture taken on May 3, 2018 shows the ZTE logo on an office building in Shanghai. Fortune, "China's ZTE to Pay $1.4 Billion U.S. Fine to Get Back in Business," 7 June 2018 At Michael Kors, Valentino, and Chanel, denim jackets, jeans, tops, and skirts were emblazoned with logos, symbols, and patterns, giving the material a more graphic appeal. Steff Yotka, Vogue, "The Top Trends of Pre-Fall 2019," 19 Dec. 2018

These example sentences are selected automatically from various online news sources to reflect current usage of the word 'logo.' Views expressed in the examples do not represent the opinion of Merriam-Webster or its editors. Send us feedback.

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First Known Use of logo

Noun (1)

1937, in the meaning defined at sense 1

Noun (2)

1972, in the meaning defined above

History and Etymology for logo

Noun (2)

modification of Greek logos word

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Learn More about logo

Dictionary Entries near logo

log-log scale







Statistics for logo

Last Updated

16 Jan 2019

Look-up Popularity

Time Traveler for logo

The first known use of logo was in 1937

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More Definitions for logo



English Language Learners Definition of logo

: a symbol that is used to identify a company and that appears on its products

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More from Merriam-Webster on logo

Thesaurus: All synonyms and antonyms for logo

Spanish Central: Translation of logo

Nglish: Translation of logo for Spanish Speakers

Britannica English: Translation of logo for Arabic Speakers

Britannica.com: Encyclopedia article about logo

Comments on logo

What made you want to look up logo? Please tell us where you read or heard it (including the quote, if possible).


to gather or build up little by little

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