incentive
noun
                                                                                                                            
                                                            in·cen·tive
                    
                                                                                                              
                                                                                                                                  in-ˈsen-tiv  
                                                      
                                                          
            
                                
              
          
                                                      : something that incites or has a tendency to incite to determination or action                                      
                
                    
                                                      incentive
                                      adjective
                                                                            
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  Merriam-Webster unabridged




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