halo effect


Definition of halo effect

: generalization from the perception of one outstanding personality trait to an overly favorable evaluation of the whole personality

Examples of halo effect in a Sentence

Recent Examples on the Web Reckitt will work with companies to improve hygiene standards, with a halo effect for its brands. Carol Ryan, WSJ, "Lysol Sales Boom Is Part Luck, Part Elbow Grease," 20 Oct. 2020 Mega prices can also have a temporary halo effect on the tiers below, at least up to a point. James Tarmy, Bloomberg.com, "What a $32 Million Dinosaur Can Tell Us About This Year’s Art Auctions," 14 Dec. 2020 Amazon said the record sales had a halo effect on small- and medium-sized businesses that use the platform. Jordan Valinsky, CNN, "Amazon sales surge during a record-breaking holiday shopping season," 1 Dec. 2020 In turn, the halo effect of these sales drives up album sales in general. Keith Caulfield, Billboard, "Record Store Day 2020 Drops Helped Sell Nearly 2 Million Albums at Indie Retail," 7 Nov. 2020 For an even more professional look, add some uplighting behind you to wash the walls with a soft glow and create an attractive halo effect. Richard A. Marini, ExpressNews.com, "7 home trends for 2021, from Zoom rooms to electric car chargers, as chosen by San Antonio interior designers," 5 Nov. 2020 This season, designers suggested many attractive ways to create a sort of halo effect. Laird Borrelli-persson, Vogue, "The Spring 2021 Jewelry Trend Report," 16 Oct. 2020 Measuring a shop’s halo effect on the online business is the difficult bit. Carol Ryan, WSJ, "Store Landlords Face a Battle for a Cut of Online Sales," 30 Sep. 2020 But the scholars also conclude that the choice can produce a sort of halo effect. Margaret Talbot, The New Yorker, "Do V.P. Picks Matter?," 16 Aug. 2020

These example sentences are selected automatically from various online news sources to reflect current usage of the word 'halo effect.' Views expressed in the examples do not represent the opinion of Merriam-Webster or its editors. Send us feedback.

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First Known Use of halo effect

circa 1928, in the meaning defined above

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Time Traveler for halo effect

Time Traveler

The first known use of halo effect was circa 1928

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Statistics for halo effect

Last Updated

30 Dec 2020

Cite this Entry

“Halo effect.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/halo%20effect. Accessed 26 Jan. 2021.

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More Definitions for halo effect

halo effect


Medical Definition of halo effect

: generalization from the perception of one outstanding personality trait to an overly favorable evaluation of the whole personality

Comments on halo effect

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