focus group
noun
: a small group of people whose response to something (such as a new product or a politician's image) is studied to determine the response that can be expected from a larger population
Examples of focus group in a Sentence
Recent Examples on the Web
Thinking back to his conversations in the focus groups, Della Volpe recalled participants saying that Democrats didn't understand or care what their lives were like.
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Elena Moore, NPR, 13 June 2025
Sams, who was tasked with defending former President Joe Biden against special counsel Robert Hur’s damaging characterization of Biden’s decline, held focus groups with working-class black voters to get their insights.
—Haisten Willis, The Washington Examiner, 5 June 2025
The next step of the process is to engage stakeholders in focus groups to come up with suggestions that might work for Valparaiso.
—Doug Ross, Chicago Tribune, 1 June 2025
Marketers realized that what people said in surveys and focus groups wasn’t a reliable predictor of their actual future behavior.
—Roger Dooley, Forbes.com, 1 May 2025
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Elena Moore, NPR, 13 June 2025
Sams, who was tasked with defending former President Joe Biden against special counsel Robert Hur’s damaging characterization of Biden’s decline, held focus groups with working-class black voters to get their insights.
—Haisten Willis, The Washington Examiner, 5 June 2025
The next step of the process is to engage stakeholders in focus groups to come up with suggestions that might work for Valparaiso.
—Doug Ross, Chicago Tribune, 1 June 2025
Marketers realized that what people said in surveys and focus groups wasn’t a reliable predictor of their actual future behavior.
—Roger Dooley, Forbes.com, 1 May 2025
See All Example Sentences for focus group
Cite this Entry
“Focus group.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/focus%20group. Accessed 5 Jul. 2025.
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