focus group

noun

: a small group of people whose response to something (such as a new product or a politician's image) is studied to determine the response that can be expected from a larger population

Examples of focus group in a Sentence

Recent Examples on the Web

Understanding how customers perceive your brand and products typically required hiring a firm, recruiting focus groups, conducting analyst interviews and waiting weeks for a report. — Anna Convery, Forbes.com, 23 July 2026

The addition of a Metro rider was supported by surveys and discussions among focus groups conducted by the transit agency’s staff during February and March, Hahn emphasized. — Steve Scauzillo, Daily News, 23 July 2026

The focus groups were made up of 12 Pennsylvania voters total. — Ashley Lopez, NPR, 16 July 2026

Charlotte is suspending a data center focus group following criticism that its work was rushed and lacked transparency. — Nick Sullivan, Charlotte Observer, 10 July 2026

Word History

First Known Use

1965, in the meaning defined above

Rhymes for focus group

• intergroup
• intragroup
• multigroup
• semigroup
• serogroup
• supergroup
• coop
• coupe
• croup
• droop
• drupe
• dupe