focus group

noun

: a small group of people whose response to something (such as a new product or a politician's image) is studied to determine the response that can be expected from a larger population

Examples of focus group in a Sentence

Recent Examples on the Web
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However, some participants in our focus groups reported that gentrification resulted in the loss of community gardens and greenery. Isaac Quaye, The Conversation, 30 Mar. 2026 By convening a focus group of seven swing state voters, all mothers between 27 and 48 years old, the Democratic firm Navigator Research found angst about the country’s direction and little faith in either party’s ability to fix its problems. David Weigel, semafor.com, 26 Mar. 2026 The focus groups' swing voters expressed mixed feelings too. Ashley Lopez, NPR, 12 Mar. 2026 Piattoni said community engagement will be paramount with residents’ perspectives sought through surveys, focus groups and other channels. Olivia Stevens, Chicago Tribune, 3 Mar. 2026 See All Example Sentences for focus group

Word History

First Known Use

1965, in the meaning defined above

Time Traveler
The first known use of focus group was in 1965

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Cite this Entry

“Focus group.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/focus%20group. Accessed 2 Apr. 2026.

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