Definition of focus group
: a small group of people whose response to something (such as a new product or a politician's image) is studied to determine the response that can be expected from a larger population
First Known Use of focus group
FOCUS GROUP Defined for English Language Learners
Definition of focus group for English Language Learners
: a small group of people whose opinions about something (such as a politician or a new product) are studied to learn the opinions that can be expected from a larger group
Seen and Heard
What made you want to look up focus group? Please tell us where you read or heard it (including the quote, if possible).