focus group

noun

: a small group of people whose response to something (such as a new product or a politician's image) is studied to determine the response that can be expected from a larger population

Examples of focus group in a Sentence

Recent Examples on the Web The focus groups are made up of people representing the district's teachers, administrators, classified staff and students. Danny Shameer, arkansasonline.com, 27 Mar. 2024 To register for a specific focus group, visit https://www.cupertino.gov/budgetoutreachevents. Anne Gelhaus, The Mercury News, 30 Mar. 2024 Along with the survey, trail organizers will glean feedback from focus groups and at popup events along the trail. The Indianapolis Star, 28 Mar. 2024 The project drew from focus groups, as well as census and survey data. Juliana Kim, NPR, 27 Mar. 2024 Wavering Black voters aren’t happy with Biden or Trump A focus group of Black voters in North Carolina who view both Joe Biden and Trump negatively are clearly dissatisfied with the president, but see the former president as an unacceptable choice in the 2024 election. Elizabeth Robinson, NBC News, 1 Mar. 2024 The [studio’s] focus group moderator was trying so hard. James Hibberd, The Hollywood Reporter, 12 Mar. 2024 Employees will have a voice in the process through surveys, focus groups, town halls or one-to-one conversations. Mindi Cox, Forbes, 16 Feb. 2024 The district decided to seek more feedback from a focus group before revising the policy. Karina Elwood, Washington Post, 7 Mar. 2024

These examples are programmatically compiled from various online sources to illustrate current usage of the word 'focus group.' Any opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback about these examples.

Word History

First Known Use

1965, in the meaning defined above

Time Traveler
The first known use of focus group was in 1965

Dictionary Entries Near focus group

Cite this Entry

“Focus group.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/focus%20group. Accessed 23 Apr. 2024.

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