fast fashion


Definition of fast fashion

: an approach to the design, creation, and marketing of clothing fashions that emphasizes making fashion trends quickly and cheaply available to consumers For many shoppers, Primark has an irresistible offer: trendy clothes at astonishingly low prices. The result is a new and even faster kind of fast fashion, which encourages consumers to buy heaps of items, discard them after a few wears and then come back for another batch of new outfits.The Economist Competition is fierce at every end of the fashion spectrum from luxury to fast fashion.— Nedra Rhone In 1985, we bought roughly 31 clothing items per year; now [in 2012] we snap up twice that many thanks to "fast fashion."— Azeen Ghorayshi usually hyphenated when used before another noun fast-fashion chains/retailers

Examples of fast fashion in a Sentence

Recent Examples on the Web

The innovative design has already made its way to Net-a-Porter and fast fashion hot spots like Topshop. Marina Liao, Marie Claire, "5 Handbag Trends to Keep Your Eyes on in 2019," 22 Jan. 2019 The problem is everything else: our busyness, our desire to never repeat an outfit on social media, the psychological and physical obsolescence of fast fashion. Alden Wicker, Vox, "The spare button represents all the ways we fail to be good consumers," 14 Dec. 2018 If Kim is secretly leaking her designer outfits to fast fashion sites ahead of time, are there legal implications? Lauren Alexis Fisher, Harper's BAZAAR, "Is Kim Kardashian Helping Fast Fashion Sites Knock Off Her Designer Looks?," 20 Feb. 2019 With ever-increasing luxury prices and the disturbing implications of fast fashion, Maggie Winter and Jacqueline Cameron saw an opportunity for AYR, their year-old brand that hits a chic spot somewhere in the middle. Kerry Pieri, Harper's BAZAAR, "AYR Finds the Perfect Middle," 21 Nov. 2014 There’s no question that the rise of fast fashion and the ever-increasing rate at which consumers are discarding clothes has contributed to fashion’s serious environmental problem. Tabor Wordelman, Teen Vogue, "Your Yoga Pants Are Polluting the Water You Drink," 19 Dec. 2018 Han referenced the movie Clueless and Korean fast fashion from sites like Stylenanda to develop Lara Jean’s style. Hannah Orenstein, Vox, "How do you choose an outfit for a fictional character? 5 authors explain.," 12 Sep. 2018 Photo: Courtesy of Tulerie Besides the fast fashion fans, there are the luxury lovers. Lane Florsheim, WSJ, "Is the Future of the Sharing Economy Airbnbing Your Clothes?," 29 Nov. 2018 Needless to say, sparkly mini-dresses abounded that night, and Fashion Nova, the reigning Instagram master of fast fashion, decided to re-create both of Kylie's birthday outfits as well as Kim Kardashian's pink minidress. Krystin Arneson, Glamour, "Fashion Nova Already Knocked Off Looks From Kylie Jenner's Birthday Party," 11 Aug. 2018

These example sentences are selected automatically from various online news sources to reflect current usage of the word 'fast fashion.' Views expressed in the examples do not represent the opinion of Merriam-Webster or its editors. Send us feedback.

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First Known Use of fast fashion

1977, in the meaning defined above

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Last Updated

2 Apr 2019

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The first known use of fast fashion was in 1977

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