fast fashion

Definition of fast fashion

: an approach to the design, creation, and marketing of clothing fashions that emphasizes making fashion trends quickly and cheaply available to consumers For many shoppers, Primark has an irresistible offer: trendy clothes at astonishingly low prices. The result is a new and even faster kind of fast fashion, which encourages consumers to buy heaps of items, discard them after a few wears and then come back for another batch of new outfits. — The Economist Competition is fierce at every end of the fashion spectrum from luxury to fast fashion.— Nedra Rhone In 1985, we bought roughly 31 clothing items per year; now [in 2012] we snap up twice that many thanks to "fast fashion."— Azeen Ghorayshi —usually hyphenated when used before another nounfast-fashion chains/retailers

Examples of fast fashion in a Sentence

Recent Examples on the Web In recent years, fast fashion made clothing disposable. — Laura Malt Schneiderman Pittsburgh Post-gazette, Star Tribune, "Pandemic prompts return to home sewing," 25 Sep. 2020 While high fashion labels, via sites like 11Honore, and fast fashion brands like Topshop and H&M have been in the plus-sized market for years, there have been veritable crickets in the contemporary market for extended sizes. — Barry Samaha, Harper's BAZAAR, "Vince is Entering the Plus Size Market with a Cool New Collection," 24 Sep. 2020 These are the consequences of living in an era of easy access to fast fashion. — Lisa Wood Shapiro, refinery29.com, "I Can’t Quit You: An Ode To The Dress That Taught Me How To Dress," 14 Sep. 2020 Gen Z, in particular, wants a future on this planet, and many are willing to give up fast fashion to get it. — Eliza Huber, refinery29.com, "Is Sustainable Loungewear The Future Of Fashion?," 17 Aug. 2020 Can slow fashion and fast fashion really make happy bedfellows? — Nicole Phelps, Vogue, "Giuliva Heritage’s Husband and Wife Duo—Fashion Insiders’ Favorite Italian Tailors—Are Collaborating With H&M," 24 Aug. 2020 Gen Z, in particular, wants a future on this planet, and many are willing to give up fast fashion to get it. — Eliza Huber, refinery29.com, "Is Sustainable Loungewear The Future Of Fashion?," 17 Aug. 2020 Gen Z, in particular, wants a future on this planet, and many are willing to give up fast fashion to get it. — Eliza Huber, refinery29.com, "Is Sustainable Loungewear The Future Of Fashion?," 13 Aug. 2020 By the mid-'90s, Stephanie Judith Tanner had matured from a sassy little girl with blonde curls into a tween who loved fast fashion—and even faster friends. — Tierney Mcafee, Country Living, "Need a 'Full House' Costume Idea for Halloween? You Got It, Dude!," 16 July 2020

These example sentences are selected automatically from various online news sources to reflect current usage of the word 'fast fashion.' Views expressed in the examples do not represent the opinion of Merriam-Webster or its editors. Send us feedback.