direct-response

adjective

di·​rect-re·​sponse də-ˈrekt-ri-ˈspän(t)s 

dī-

: of or relating to direct marketing

direct-response advertising

Examples of direct-response in a Sentence

Recent Examples on the Web

Postcards And Every Door Direct Mail Postcards remain one of the simplest and most effective direct-response tools, especially for local businesses. — Michael Tasner, Forbes.com, 28 July 2026

Barker noted that the rise of AI has supercharged large platforms like Instagram, leaving smaller platforms struggling to compete for direct-response ad dollars. — Assiatou Hann, CNBC, 27 June 2026

Mastering the abilities Given its purpose for helping with disaster responses, ARMstrong Dex has undergone many experiments to showcase its readiness for direct-response and heavy industrial tasks. — Atharva Gosavi, Interesting Engineering, 9 Sep. 2025

Fox cited contractual price increases and higher ratings and higher revenue from direct-response and digital advertising. — Brian Steinberg, Variety, 4 Nov. 2024

The platform introduces Gifts, its ad unit, as a fusion between direct-response advertising and brand awareness campaigns. — William Mullane, USA TODAY, 15 Jan. 2024

Second, investing heavily in our direct-response business to deliver measurable return on spend for our advertising partners. — Alex Weprin, The Hollywood Reporter, 24 Oct. 2023

Word History

First Known Use

1976, in the meaning defined above

Rhymes for direct-response

• bons
• hans
• launce
• nonce
• sconce
• naissance
• response
• nonchalance
• nonresponse
• renaissance