direct mail


Definition of direct mail

: printed matter (such as circulars) prepared for soliciting business or contributions and mailed directly to individuals

Examples of direct mail in a Sentence

Recent Examples on the Web Effective on March 16, Cuba and the United States will resume postal service, nearly five decades after direct mail service was interrupted. Cnn Editorial Research, CNN, "Cuba Fast Facts," 26 Apr. 2021 Interestingly, there are two key tensions at play with this idea: Firstly, Away is a modern, digitally native brand engaging in a very traditional, historically un-exciting tactic: direct mail. Lois Alter Mark, Forbes, "In Anticipation Of Post-Pandemic Travel, Away Launches New Collection Of Comfort-Based Travel Accessories," 8 Apr. 2021 Munguia had spent just under $20,000, delivering campaign literature to homes, using phone banks, text banks, and direct mail. San Diego Union-Tribune, "Dr. Akilah Weber draws $925K in donations, PAC money for 79th race," 4 Apr. 2021 To help promote the program, city staff have used radio, newspaper ads, social media and direct mail. al, "Birmingham now pardons marijuana offenders, but so far just nine people forgiven," 13 Apr. 2021 According to Trinh, most of the Mission's fundraising comes from individual donors through their direct mail and digital programs. Allison Norlian, Forbes, "How A Group Of Volunteers Are Transforming The Face Of The Los Angeles Mission," 5 Apr. 2021 Ron Be Gone also may employ a range of political tools: billboards, direct mail and organizing grassroots workers in the field. Anthony Man,, "Hoping to deny DeSantis re-election — and end his presidential hopes — Democrats launch operation ‘Ron Be Gone’," 15 Mar. 2021 The state is working with them to launch a direct outreach effort through email, phone calls, and direct mail to encourage two million seniors to receive the COVID shot. Bethany Blankley, Washington Examiner, "More than 10 million COVID-19 shots administered in Texas," 29 Mar. 2021 In the direct mail business, sending promotions to the wrong audience is a good way to go out of business. Roger Dooley, Forbes, "Avoid Unforced Marketing Errors," 12 Mar. 2021

These example sentences are selected automatically from various online news sources to reflect current usage of the word 'direct mail.' Views expressed in the examples do not represent the opinion of Merriam-Webster or its editors. Send us feedback.

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First Known Use of direct mail

circa 1923, in the meaning defined above

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Time Traveler for direct mail

Time Traveler

The first known use of direct mail was circa 1923

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Statistics for direct mail

Last Updated

10 May 2021

Cite this Entry

“Direct mail.” Dictionary, Merriam-Webster, Accessed 14 May. 2021.

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More Definitions for direct mail

direct mail


English Language Learners Definition of direct mail

: papers containing advertisements that are mailed directly to people's homes

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Thesaurus: All synonyms and antonyms for direct mail

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