commoditized

adjective

com·​mod·​i·​tized kə-ˈmä-də-ˌtīzd 

1

: made into a commodity

… it takes a good from the commons, diminishes or degrades it, and then sells it back to us in commoditized form. Pollute our lakes and rivers and then sell us swimming pools and bottled water.

—Jonathan Rowe

specifically, of a product or service : widely available and interchangeable with one provided by another company

Commoditized products are those things that everyone needs: clothes, toys, food, makeup, etc.

—Eric Samson

2

: affected by commoditizing goods or services

A market is commoditized when competing products are effectively interchangeable and therefore customers make decisions based solely on price.

—Chris Dixon

Even if you're in a commoditized business like running a restaurant or selling coffee, you can still provide an extra level of service, ambiance and perks to make it worth it to your customers.

—Gene Marks

Examples of commoditized in a Sentence

Recent Examples on the Web

Rather than competing in commoditized energy markets, the company has positioned itself as a premium provider of mission-critical infrastructure. —Geri Stengel, Forbes.com, 22 Jan. 2026

There's also Johnson & Johnson , which has become the Alphabet of the group on the strength of its anti-cancer, ophthalmological, and immunological franchises and on the recognition that its orthopedic business — fixing knees and hips — are too commoditized and should be departed from. —Jim Cramer, CNBC, 18 Jan. 2026

In 2026, as execution becomes commoditized, strategic thinking and vision will separate high-performing organizations from the rest. —Sridhar Ramaswamy, Fortune, 28 Dec. 2025

On the mass side, commoditized pillars of the business like shampoo and conditioner drove growth. —James Manso, Footwear News, 3 Sep. 2019

Word History

First Known Use

1976, in the meaning defined at sense 2

Rhymes for commoditized

• americanized
• anathematized
• collateralized
• contextualized
• conventionalized
• demilitarized
• demineralized
• departmentalized
• industrialised
• industrialized
• materialised
• materialized