brick-and-mortar

adjective

brick-and-mor·​tar ˈbrik-ən(d)-ˈmȯr-tər How to pronounce brick-and-mortar (audio)
variants or bricks-and-mortar
: relating to or being a traditional business serving customers in a building as contrasted to an online business
a brick-and-mortar store

Examples of brick-and-mortar in a Sentence

Recent Examples on the Web
Examples are automatically compiled from online sources to show current usage. Read More Opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback.
In the future, wholesale will be reduced in favor of expanding Puma’s direct-to-consumer channels, both online and in brick-and-mortar. Cathrin Schaer, Footwear News, 30 Oct. 2025 After years spent operating as a pop-up, chef Brian Baik’s restaurant is getting its own permanent brick-and-mortar locale in Los Angeles, which just opened its doors this week. Nicole Hoey, Robb Report, 30 Oct. 2025 Build brick-and-mortar for experience first. Dave Smith, Fortune, 27 Oct. 2025 While Howard’s vision has remained steadfast, the strictly brick-and-mortar store has embraced social media to a degree. Angela Velasquez, Sourcing Journal, 24 Oct. 2025 See All Example Sentences for brick-and-mortar

Word History

First Known Use

1975, in the meaning defined above

Time Traveler
The first known use of brick-and-mortar was in 1975

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Cite this Entry

“Brick-and-mortar.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/brick-and-mortar. Accessed 31 Oct. 2025.

Last Updated: - Updated example sentences
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