allure

verb

al·lure | \ ə-ˈlu̇r

allured; alluring

Definition of allure

(Entry 1 of 2)

: to entice by charm or attraction … I had been fool enough to allow myself to be so quickly allured by her charms …— Anthony Trollope

allure

noun

Definition of allure (Entry 2 of 2)

: power of attraction or fascination : charm the allure of fame rare books that hold a special allure for collectors

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Choose the Right Synonym for allure

Verb

attract, allure, charm, captivate, fascinate, enchant mean to draw another by exerting a powerful influence. attract applies to any degree or kind of ability to exert influence over another. students attracted by the school's locale allure implies an enticing by what is fair, pleasing, or seductive. an alluring smile charm implies the power of casting a spell over the person or thing affected and so compelling a response charmed by their hospitality , but it may, like captivate, suggest no more than evoking delight or admiration. her performances captivated audiences fascinate suggests a magical influence and tends to stress the ineffectiveness of attempts to resist. a story that continues to fascinate children enchant is perhaps the strongest of these terms in stressing the appeal of the agent and the degree of delight evoked in the subject. hopelessly enchanted by her beauty

Examples of allure in a Sentence

Verb

was so allured by his sister's college roommate that before long he was asking her for a date allured by the promise of big bucks, he decided to have a go at a job on the trading floor of the stock market

Recent Examples on the Web: Verb

Indonesia’s Bali—an island in equal parts alluring and overrun—might prompt some travelers to want to get away from their getaway. — Travis Levius, Vogue, "Chasing Komodo Dragons on Indonesia’s Latest Super Yacht," 26 Apr. 2019 There’s just something less reflexively alluring about the dark screen. — David Pierce, WSJ, "Every Gadget and App Should Have a Dark Mode," 20 Jan. 2019 But one reason those movies are alluring to a wider audience than older women is that their protagonists have the best homes — including kitchens that people would murder for — and the plushest lives money can buy. — Alex Abad-santos, Vox, "Crazy Rich Asians’ crazy rich success could mean more stories about less crazy rich Asian-American people.," 21 Dec. 2018 While the itineraries are jaw dropping, the ship’s shaping up to be alluring too. — Paul Brady, Condé Nast Traveler, "This Incredible New Luxury Expedition Yacht Is Going to Some Out-There Spots," 1 Aug. 2018 Building a horse racing empire in a market as large as China is alluring. — Melissa Hoppert And Alexandra Stevenson, New York Times, "China Horse Club Makes a Run for the Roses," 4 May 2018 The idea of a move will no doubt be alluring to Quina - though it could be argued that the chance to play in the English top flight is the biggest pulling force of them all. — SI.com, "Ajax and AC Milan Keeping Tabs on Exciting West Ham Youngster Ahead of Potential Summer Move," 18 Apr. 2018 America, Min could see, was alluring to her mother. — Junot Díaz, The New Yorker, "A Flawless Silence," 17 Apr. 2018 The promise of the Fuze is alluring: a single payment card-sized device that electronically stores data for dozens of other cards. — Dan Goodin, Ars Technica, "Whatever you do, don’t give this programmable payment card to your waiter," 10 Apr. 2018

Recent Examples on the Web: Noun

The sorrowful words aren't the only allure of the single. — Jennifer Aldrich, Country Living, "Dan + Shay Explain the Real Meaning Behind 'Tequila'," 3 Apr. 2019 Rather than lathering on a transformative layer of paint, whitewashing simply adds a muted coating that still maintains the original wood allure. — Blair Donovan, Country Living, "How to Whitewash Wood Furniture: 8 Easy Steps for Your Next Furniture Makeover," 19 Apr. 2019 Unlike Ophelia, the patron saint of moribund allure, the women who cloak themselves in these baleful blooms will not be tragic characters. — Steff Yotka, Vogue, "The 7 Biggest Trends of the Fall 2019 Season," 12 Mar. 2019 The boat's allure has been well-documented, having lured the likes of Grace Kelly, Frank Sinatra, and more onboard. — Chloe Foussianes, Town & Country, "Jackie and Aristotle Onassis's Former Yacht Is Available to Rent," 22 Mar. 2019 Booming profits are driving a fresh rally in technology shares from New York to Hong Kong, helping boost stock markets and showing the allure of rapidly growing companies even as the global growth outlook dims. — Akane Otani, WSJ, "How Big Tech Has Powered Global Stocks," 10 Mar. 2019 But thanks to Instagram, nostalgia, and the allure of a certain way of life, the A-frame is back and better than ever. — Megan Barber, Curbed, "Affordable A-frame house can be built by just two people," 11 Jan. 2019 The allure of Monument Valley and Antelope Canyon snagged many Americans who would otherwise stick to the coasts for domestic travel in 2018. — Carrie Goldberg, Harper's BAZAAR, "The 19 Best Places to Travel in 2019," 10 Jan. 2019 Despite the dangers, the allure of the speedway proved irresistible. — Jim Ayello, Indianapolis Star, "A.J. Foyt: Scar never healed after seeing friend die in horrific crash at 1958 Indy 500," 21 May 2018

These example sentences are selected automatically from various online news sources to reflect current usage of the word 'allure.' Views expressed in the examples do not represent the opinion of Merriam-Webster or its editors. Send us feedback.