ad creep


: the spread of advertising into places where advertisements have not traditionally or typically been shown
Even public restrooms are susceptible to ad creep.
The ad creep continued this week as the WNBA's Phoenix Mercury announced a deal to put sponsor LifeLock's name on the front of their jerseys and warm-up suits.John Rolfe,, 3 June 2009

Word History

First Known Use

1998, in the meaning defined above

Time Traveler
The first known use of ad creep was in 1998

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Dictionary Entries Near ad creep

Cite this Entry

“Ad creep.” Dictionary, Merriam-Webster, Accessed 29 May. 2024.

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