To save this word, you'll need to log in.
ad cap·tan·dum
variants:
or ad captandum vulgus \ ¦ad-ˌkap-ˈtan-dəm(-ˈvəl-gəs) \
Definition of ad captandum
: designed to attract or please the crowd
—used often of an argument directed chiefly to the emotions
Keep scrolling for more
Comments on ad captandum
What made you want to look up ad captandum? Please tell us where you read or heard it (including the quote, if possible).
Test Your Vocabulary
Words for Summer: A Quiz
- Which of the following words means “of or relating to summer”?
Can you spell these 10 commonly misspelled words?
TAKE THE QUIZ
Test Your Knowledge - and learn some interesting things along the way.
TAKE THE QUIZLove words? Need even more definitions?
Merriam-Webster unabridgedWords at Play
Ask the Editors
Word Games
- Words for Summer: A Quiz
Test your knowledge of words related to the season of longer days and vacations.
Take the quiz - A More Exception(al) Quiz
Which of these things doesn't belong?
Take the quiz - Spell It
Can you spell these 10 commonly misspelled words?
Take the quiz - Bee Cubed
Listen to the words and spell through all three levels.
Play the game
Share ad captandum
Time Traveler for ad captandum
The first known use of ad captandum was in 1836
See more words from the same year