focus group

noun

: a small group of people whose response to something (such as a new product or a politician's image) is studied to determine the response that can be expected from a larger population

Examples of focus group in a Sentence

Recent Examples on the Web
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Longwell’s signature research tool is the focus group, the centerpiece of her popular podcast from the Bulwark, the news-and-opinion website she co-founded for fellow anti-Trump conservatives. — Isaac Arnsdorf, New Yorker, 18 Sep. 2026 By leveraging multigenerational and diverse employee panels and focus groups, organizations can better understand what resonates and how to share authentic leadership experiences. — Jalie Cohen, Forbes.com, 18 Sep. 2026 The study included staff interviews, focus groups, surveys, classroom observations and reviews of IEPs. — Camryn Dadey, Sacbee.com, 16 Sep. 2026 Earlier this year, Whiteside and her colleagues did focus groups with these individuals asking them about their chatbot use and how the technology could be improved to help them. — Rhitu Chatterjee, NPR, 14 Sep. 2026 See All Example Sentences for focus group

Word History

First Known Use

1965, in the meaning defined above

Time Traveler
The first known use of focus group was in 1965

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Cite this Entry

“Focus group.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/focus%20group. Accessed 25 Sep. 2026.

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