focus group

noun

: a small group of people whose response to something (such as a new product or a politician's image) is studied to determine the response that can be expected from a larger population

Examples of focus group in a Sentence

Recent Examples on the Web

Rather than the scripts sent out to focus groups, the minutes-long shorts on Foreshadow, produced by a team of AI expert technicians, are more easily digestible by audiences. —John Hopewell, Variety, 27 Jan. 2026

Each mock-series highlights the strength of its respective star — Miss Piggy is a fashion and pseudo-wellness guru, the Swedish Chef has a cooking program, Honeydew and Beaker blow stuff up, and Statler and Waldorf judge it all via a digital focus group. —Wesley Stenzel, Entertainment Weekly, 26 Jan. 2026

Caffeine addresses dark circles and puffiness — a key concern Opgenhaffen heard repeatedly during focus groups. —Ritu Upadhyay, Footwear News, 26 Jan. 2026

The focus groups were part of the Swing Voter Project, conducted by the companies Engagious and Sago. —Ashley Lopez, NPR, 22 Jan. 2026

Word History

First Known Use

1965, in the meaning defined above

Rhymes for focus group

• intergroup
• intragroup
• multigroup
• semigroup
• serogroup
• supergroup
• coop
• coupe
• croup
• droop
• drupe
• dupe