as in slogan
an attention-getting word or phrase used to publicize something (as a campaign or product)
the tagline from the drug company's ad campaign backfired and quickly became fodder for late-night comedians
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Recent Examples of tagline
Your tagline, product copy and email subject lines should sound like the same person with a clear tone.
—
Erik Huberman, Forbes.com, 16 Sep. 2025
Sweeney campaign sparks controversy The Sweeney campaign faced backlash after consumers accused the company of promoting eugenics due to the tagline and the actress’s blonde hair, blue eyes and white complexion.
—Michelle Del Rey, USA Today, 4 Sep. 2025
The app is not listed, but the tagline — included in documents — appears to refer to the Session app.
—Michelle L. Quinn, Chicago Tribune, 23 Aug. 2025
Hyperbolic and hypersexual, lesbian pulp novels could famously be identified by their suggestive titles and salacious, punishing taglines.
—Trish Bendix
august 21, Literary Hub, 21 Aug. 2025
See All Example Sentences for tagline
Erik Huberman, Forbes.com, 16 Sep. 2025
Sweeney campaign sparks controversy The Sweeney campaign faced backlash after consumers accused the company of promoting eugenics due to the tagline and the actress’s blonde hair, blue eyes and white complexion.
—Michelle Del Rey, USA Today, 4 Sep. 2025
The app is not listed, but the tagline — included in documents — appears to refer to the Session app.
—Michelle L. Quinn, Chicago Tribune, 23 Aug. 2025
Hyperbolic and hypersexual, lesbian pulp novels could famously be identified by their suggestive titles and salacious, punishing taglines.
—Trish Bendix
august 21, Literary Hub, 21 Aug. 2025
See All Example Sentences for tagline
Recent Examples of Synonyms for tagline
Noun
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Polls are beginning to report early results with Sheffield in the lead by 75% and Kinloch at 24%, though Kinloch’s supporters are enthusiastically calling for his win and waving fans with his campaign slogan.—
Dana Afana,
Freep.com,
5 Nov. 2025
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Fresh thinking is not just a slogan at RISE Capital; it’s built into every aspect of the company’s service.—
Matthew Kayser,
USA Today,
3 Nov. 2025
Noun
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Along with producers Gellar, Zhao and the Zuckermans, Dolly Parton is returning as an executive producer on the series after producing the original under her Sandollar banner.—
Glenn Garner,
Deadline,
5 Nov. 2025
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The trade show’s organizer said the project stems from its expertise in the fragrance world with its banner Pitti Fragranze fair.—
Martino Carrera,
Footwear News,
5 Nov. 2025
Cite this Entry
“Tagline.” Merriam-Webster.com Thesaurus, Merriam-Webster, https://www.merriam-webster.com/thesaurus/tagline. Accessed 10 Nov. 2025.
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