Main Entry: slo·gan

Pronunciation: \ˈslō-gən\

Function: noun

Etymology: alteration of earlier slogorn, from Scottish Gaelic sluagh-ghairm, from sluagh army, host + gairm cry

Date: 1513

1 a : a war cry especially of a Scottish clan b : a word or phrase used to express a characteristic position or stand or a goal to be achieved
2 : a brief attention-getting phrase used in advertising or promotion