slogan
slo·gan
noun \ˈslō-gən\Definition of SLOGAN
1
a : a war cry especially of a Scottish clan b : a word or phrase used to express a characteristic position or stand or a goal to be achieved
2
: a brief attention-getting phrase used in advertising or promotion
Examples of SLOGAN
- <within days, virtually everyone was familiar with the newest advertising slogan for that brand of soda>
Origin of SLOGAN
alteration of earlier slogorn, from Scottish Gaelic sluagh-ghairm, from sluagh army, host + gairm cry
First Known Use: 1513
Related to SLOGAN
- Synonyms
- banner, catchphrase, cry, shibboleth, tagline, watchword
Other Business Terms
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All Words Near: slogan
Previous Word in the Dictionary: slog (noun)
All Words Near: slogan
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