puffery


puffery

noun

Definition of PUFFERY

information released to the media that is designed to gain public attention or support for a person, business, or cause <the newspaper's local stories are often thinly disguised puffery for area businesses>
Synonyms ballyhoo, hype, puffery

Seen & Heard

What made you want to look up puffery? Please tell us where you read or heard it (including the quote, if possible).