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puffery

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noun puff·ery \ˈpə-f(ə-)rē\

Definition of puffery

  1. :  exaggerated commendation especially for promotional purposes :  hype



Examples of puffery

  1. <the newspaper's local stories are often thinly disguised puffery for area businesses>



1782

First Known Use of puffery

1782


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