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1

gimmick

play
noun gim·mick \ˈgi-mik\

Simple Definition of gimmick

  • : a method or trick that is used to get people's attention or to sell something

Full Definition of gimmick

  1. 1 a :  a mechanical device for secretly and dishonestly controlling gambling apparatus b :  an ingenious or novel mechanical device :  gadget

  2. 2 a :  an important feature that is not immediately apparent :  catch b :  an ingenious and usually new scheme or angle c :  a trick or device used to attract business or attention <a marketing gimmick>

gim·micky play \-mi-kē\ adjective

Examples of gimmick

  1. The proposal to cut taxes was just an election gimmick to win votes.

  2. <that free magazine subscription they offer is just a sales gimmick to get you to buy their product>



Origin of gimmick

origin unknown


First Known Use: 1922

Rhymes with gimmick


2

gimmick

verb gim·mick

Definition of gimmick

  1. transitive verb
  2. 1 :  to alter or influence by means of a gimmick

  3. 2 :  to provide with a gimmick —often used with up



1922

First Known Use of gimmick

1922



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