Simple Definition of selling point

from our Learner's Dictionary

selling point

noun

plural selling points
: a quality or feature that makes people want to buy something
The car's new sound system is a selling point.
The house's big/main/major selling point is its location.

Cite this Entry

“Selling point.” Merriam-Webster.com Simple Definition, Merriam-Webster, https://www.merriam-webster.com/simple/selling%20point. Accessed 14 Apr. 2026.

More from Merriam-Webster