somewhat formal
: goods that are bought and sold
We sell quality merchandise.
The merchandise will arrive by truck at noon.
He's developed his own brand of merchandise.
merchandises; merchandised; merchandising
1
: to make the public aware of (a product being offered for sale) by using advertising and other methods
merchandising women's shoes
2
: to present (someone) to the public like a product being offered for sale
merchandise a movie star
The political candidates are being merchandised to the public.



