undersell

verb

un·​der·​sell ˌən-dər-ˈsel How to pronounce undersell (audio)
undersold ˌən-dər-ˈsōld How to pronounce undersell (audio) ; underselling

transitive verb

1
: to sell articles cheaper than
undersell a competitor
we will not be undersold
2
: to sell cheaper than
imported cars that undersell domestic ones
3
: to present or speak of (something or someone) as having a lower value or less importance than is actual or deserved : underrate
advising job applicants not to undersell themselves
Don't undersell the qualities of a worthy trail horse …Lucie Stigler
Dylan's musicianship is often undersold by critics …Amanda Petrusich

Examples of undersell in a Sentence

They promised to undersell their competitors. We will not be undersold. imported cars that undersell domestic models

Word History

First Known Use

1613, in the meaning defined at sense 1

Time Traveler
The first known use of undersell was in 1613

Dictionary Entries Near undersell

Cite this Entry

“Undersell.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/undersell. Accessed 14 Jun. 2024.

Kids Definition

undersell

verb
un·​der·​sell ˌən-dər-ˈsel How to pronounce undersell (audio)
undersold -ˈsōld How to pronounce undersell (audio) ; underselling
: to sell articles cheaper than
undersell a competitor

More from Merriam-Webster on undersell

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