undersell

verb
un·der·sell | \ ˌən-dər-ˈsel \
undersold\ˌən-dər-ˈsōld \; underselling

Definition of undersell 

transitive verb

1 : to sell articles cheaper than undersell a competitor we will not be undersold

2 : to sell cheaper than imported cars that undersell domestic ones

Examples of undersell in a Sentence

They promised to undersell their competitors. We will not be undersold. imported cars that undersell domestic models
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Recent Examples on the Web

Three-point percentage (34.6%) might undersell his long-range shooting ability. Will Mccollister, SI.com, "Spurs Select Lonnie Walker With No. 18 Pick in the 2018 NBA Draft," 21 June 2018 To simply describe the plot is to undersell the book's key quality — the way DelBianco's arresting, lyrical sentences seem to activate all five senses, plus your sense of fear. refinery29.com, "How Rae DelBianco Went From Cattle Farmer To Bookstagram Queen To Literary Darling — All By 25," 13 July 2018 But even LeBron vastly undersold Steph’s potential, as evidenced by the Rip Hamilton comparison. Scott Fowler, charlotteobserver, "In 2009, Stephen Curry had NBA draft destination in mind, and it wasn't Golden State," 18 June 2018 But the Bengals have undersold with solid offenses the past two seasons, finishing in the bottom-third of the league in points in 2016 and ’17. Jonathan Jones, SI.com, "Predicting Every NFL Team’s 2018 Season Record," 7 June 2018 Three-point percentage (34.6%) might undersell his long-range shooting ability. The Si Staff, SI.com, "2018 NBA Draft: Ranking Best Guards Available," 14 June 2018 But the Bengals have undersold with solid offenses the past two seasons, finishing in the bottom-third of the league in points in 2016 and '17. Dave Clark, Cincinnati.com, "MMQB: Despite solid roster, Bengals feel like 6-10 team," 7 June 2018 Those words are appropriate, but relying on them too often undersells the brilliance of Kirnon’s work. Ali Bouzari, San Francisco Chronicle, "Housemade: The science behind the skillets at Miss Ollie’s in Oakland," 16 May 2018 If anything, Pence might have undersold what's happening there. James Briggs, Indianapolis Star, "7 charts show why anyone can get a job in Elkhart's bonkers economy," 14 May 2018

These example sentences are selected automatically from various online news sources to reflect current usage of the word 'undersell.' Views expressed in the examples do not represent the opinion of Merriam-Webster or its editors. Send us feedback.

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First Known Use of undersell

1613, in the meaning defined at sense 1

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Statistics for undersell

Last Updated

24 Sep 2018

Look-up Popularity

Time Traveler for undersell

The first known use of undersell was in 1613

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More Definitions for undersell

undersell

verb

English Language Learners Definition of undersell

: to sell goods for a lower price than (another person or company)

: to be sold at a lower price than (something else)

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Comments on undersell

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