selling point

noun

: an aspect or detail of something that is emphasized (as in selling or promoting)

Examples of selling point in a Sentence

The car's new sound system is a selling point.

The house's big selling point is its location.

Recent Examples on the Web

Golf’s transatlantic war of the words isn’t necessarily a selling point for the charm school set, but the sport’s recent ratings tear would seem to make for an intriguing precedent. —Anthony Crupi, Sportico.com, 25 Sep. 2025

All the while, students and parents often lean on the rankings to help determine what college is right for them, and universities tout the annual recognition as a potential selling point. —Grace Tucker, Cincinnati Enquirer, 23 Sep. 2025

That, in my opinion, would be the single biggest unique selling point when this tech trickles into mainstream automotive manufacture. —New Atlas, 20 Sep. 2025

That said, golf continues to be the selling point at this gem of a course. —Greg Mellen, Oc Register, 19 Sep. 2025

Word History

First Known Use

1923, in the meaning defined above

Rhymes for selling point

• counterpoint
• disappoint
• multipoint
• needlepoint
• reappoint
• adjoint
• anoint
• appoint
• checkpoint
• conjoint
• disjoint
• endpoint