selling point


Definition of selling point

: an aspect or detail of something that is emphasized (as in selling or promoting)

Examples of selling point in a Sentence

The car's new sound system is a selling point. The house's big selling point is its location.
Recent Examples on the Web This supreme portability would be more of a selling point in a world that wasn’t constrained by a global pandemic, but the Surface Laptop Go won’t be a burden to lug around in any setting. Jeff Dunn, Ars Technica, "Microsoft Surface Laptop Go review: Goldilocks and the three SKUs," 7 Nov. 2020 Adding a companion piece of equipment to the suspension training game might be a strong selling point for anyone looking to get more variations on the suspension itself. Stephanie Mansour, NBC News, "Best TRX-like suspension trainers of 2020 for home gym workouts," 6 Nov. 2020 Keep in mind that the Series S is backwards compatible with literally thousands of games, which is a big selling point. Jacob Krol, CNN Underscored, "The Xbox Series S gives you a next-gen experience that doesn’t disappoint for $299," 5 Nov. 2020 That could be an international selling point for Russia compared to vaccine candidates that use a similar technology, such as ones from pharmaceutical giant Johnson & Johnson and the Chinese company CanSino Biologics. Washington Post, "In race for coronavirus vaccine, Russia ramps up rhetoric to defend Sputnik V," 4 Oct. 2020 Having a wide range of voices to choose from is always a strong selling point, but traditional piano or organ students using rehearsal keyboards don't necessarily require models containing 100-plus digital voices. Michael Pollick,, "The best digital keyboard of 2020," 26 Sep. 2020 Instantaneous loading is also a key selling point for the Xbox Series X and PlayStation 5 launching later this year. Brad Chacos, PCWorld, "How Microsoft and Nvidia plan to kill game-loading times on PCs," 3 Sep. 2020 The coronavirus pandemic shifted real sports schedules and offseasons, so games can’t rely on roster updates as a selling point. Ebenezer Samuel Tribune News Service, Star Tribune, "Let's play hockey: 'NHL 21' offers a rewarding video game experience," 4 Nov. 2020 Google would eventually expand this idea to the Google Home speakers in 2016, which featured whole-home, mesh-speaker music as a major selling point. Ron Amadeo, Ars Technica, "RIP Google Play Music, 2011 – 2020," 28 Oct. 2020

These example sentences are selected automatically from various online news sources to reflect current usage of the word 'selling point.' Views expressed in the examples do not represent the opinion of Merriam-Webster or its editors. Send us feedback.

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First Known Use of selling point

1923, in the meaning defined above

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Time Traveler for selling point

Time Traveler

The first known use of selling point was in 1923

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Statistics for selling point

Last Updated

20 Nov 2020

Cite this Entry

“Selling point.” Dictionary, Merriam-Webster, Accessed 26 Nov. 2020.

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More Definitions for selling point

selling point


English Language Learners Definition of selling point

: a quality or feature that makes people want to buy something

Comments on selling point

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