selling point


Definition of selling point

: an aspect or detail of something that is emphasized (as in selling or promoting)

Examples of selling point in a Sentence

The car's new sound system is a selling point. The house's big selling point is its location.
Recent Examples on the Web Their biggest selling point is their size—each goes across two airplane windows, and the space can fit two people. Stephanie Wu, Condé Nast Traveler, 2 Oct. 2021 The organization’s connections, and $24 million GoFundMe campaign, were its selling point. New York Times, 21 Aug. 2021 Jones joined the Pelicans as a second-round selection in the NFL Draft on July 29 with his defensive ability as his selling point. Mark Inabinett |, al, 13 Aug. 2021 If, however, the company’s goal is not M&A, then diversification is key to ensuring your risk is low and your unique selling point is strong. Tomer Bar Zeev, Quartz, 1 June 2021 Its selling point was that the powdered mix was shelf-stable, and it was promoted as a healthier and more convenient alternative to fresh orange juice. Casey Barber, CNN, 1 May 2021 Plus, the Instant Pot, unlike most slow cookers, comes with a searing feature, a key selling point for anyone who prefers to wash fewer pans. Washington Post, 27 Oct. 2021 As with many smartphones, improvements to the camera are a key selling point. Samantha Murphy Kelly, CNN, 19 Oct. 2021 Insurers’ key selling point is to give access to their provider network at prices that companies presumably cannot obtain on their own. Hans Dau, Fortune, 14 Oct. 2021

These example sentences are selected automatically from various online news sources to reflect current usage of the word 'selling point.' Views expressed in the examples do not represent the opinion of Merriam-Webster or its editors. Send us feedback.

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First Known Use of selling point

1923, in the meaning defined above

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Time Traveler for selling point

Time Traveler

The first known use of selling point was in 1923

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Dictionary Entries Near selling point


selling point

selling price

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Statistics for selling point

Last Updated

21 Nov 2021

Cite this Entry

“Selling point.” Dictionary, Merriam-Webster, Accessed 2 Dec. 2021.

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More Definitions for selling point

selling point


English Language Learners Definition of selling point

: a quality or feature that makes people want to buy something


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