noun, often attributive
pro·​mo | \ ˈprō-(ˌ)mō How to pronounce promo (audio) \
plural promos

Definition of promo

: a promotional announcement, blurb, or appearance

Examples of promo in a Sentence

Recent Examples on the Web The promo below from the Windows team, which turns the sunlight from the Windows logo into the shape of an 11 (with the horizontal bars removed from the window removed) is a pretty strong hint. Barry Collins, Forbes, 5 June 2021 The longtime radio promo vet -- who has spent the past 18 years at the venerable hip-hop institution, most recently as executive vp of promotion -- replaces Rich Isaacson in the role, who announced his exit last week. Dan Rys, Billboard, 3 June 2021 The screens on either side of the stage show segments that spotlight Olympic participants and sports as well as the occasional studio promo. Dewayne Bevil,, 1 June 2021 For the role, Winslet refused to have any retouching done, both in promo posters and on the show itself. Christopher Rosa, Glamour, 1 June 2021 As to be expected, there are some brands that are not eligible for the promo, including but not limited to: Chanel, Vintner’s Daughter, Byredo, Diptyque, Dr. Dennis Gross, Hanacure, Olaplex, Oribe, Ouai, Shani Darden, and Victoria Beckham Beauty. Karina Hoshikawa,, 25 May 2021 Yes, that's her megawatt smile featured at the end of nearly every NBC Olympic promo. Will Graves, Chron, 20 May 2021 That, coupled with the show's promo image, which features mirrors, and the scene in episode five with the fun house, has many thinking there is something going on with the theme of mirrors. Carolyn Twersky, Seventeen, 17 May 2021 Shock spreads across Danny’s face before the promo flips between a montage of scenes. Rebecca Norris, Country Living, 15 May 2021

These example sentences are selected automatically from various online news sources to reflect current usage of the word 'promo.' Views expressed in the examples do not represent the opinion of Merriam-Webster or its editors. Send us feedback.

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First Known Use of promo

1946, in the meaning defined above

History and Etymology for promo

short for promotional

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Statistics for promo

Last Updated

10 Jun 2021

Cite this Entry

“Promo.” Dictionary, Merriam-Webster, Accessed 18 Jun. 2021.

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More Definitions for promo



English Language Learners Definition of promo

informal : something (such as an announcement, a brief film, or an appearance) that is used to advertise or promote something (such as a new book or movie)

More from Merriam-Webster on promo

Thesaurus: All synonyms and antonyms for promo

Britannica English: Translation of promo for Arabic Speakers


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