private label


Definition of private label

: a label associated with a specific chain store also : a brand or product having a private label usually hyphenated when used attributively private-label clothes

Examples of private label in a Sentence

Recent Examples on the Web AmazonBasics is one of the retailer's popular private label lines, offering more than 5,000 budget-friendly products that range from cell phone chargers to kitchen appliances. Blake Ellis And Melanie Hicken, CNN, "Senators demand recalls after CNN report finds Amazon's own products are being flagged as fire hazards," 11 Sep. 2020 Scroll down to shop seven of our favorite loungewear pieces for fall from Amazon private label brands now. Kami Phillips,, "7 Comfy and Affordable Loungewear Styles You Can Only Find on Amazon," 3 Sep. 2020 The Amazon Fresh stores could help Amazon grab market share from Kroger and Walmart and gain additional shopper data, while expanding its private label lineup, analysts have told CNN Business. Alicia Wallace, CNN, "'Alexa, what aisle is the milk in?' Amazon is opening a new grocery store filled with smart devices," 27 Aug. 2020 The chain, going head-to-head with discount grocers such as Aldi, markets itself with low prices, easy-to-shop stores with just six aisles and a curated selection of mostly private label products. Lorraine Mirabella,, "Discount grocer Lidl will add stores in Annapolis, Brooklyn Park, Columbia, Glen Burnie, Timonium," 25 Aug. 2020 The popular niche grocer a few weeks ago seemed to tilt toward petition-gatherers who objected to the store's private label Trader Jose, Trader Ming and other names assigned to international food products. Editorial Board Chicago Tribune (tns), Star Tribune, "Challenged by a hypersensitive culture, Trader Joe's sticks with its labeling," 6 Aug. 2020 Selling on Amazon, especially through a private label, requires dedication and commitment. Popular Science, "Here’s how you can make a living selling on Amazon," 6 Aug. 2020 The sale features household names like Levi's and Michael Kors to smaller, private label Amazon brands like Amazon Essentials and Daily Ritual. Shanon Maglente, Good Housekeeping, "All the Best Deals From Amazon's Big Style Sale 2020," 22 June 2020 Today, the company continues its mission of offering high-quality, stylish clothing in sizes 12 to 26 by launching its own private label, a collection of modern-day essentials with a stylish twist. Irina Grechko,, "11 Honoré Launched Its Own Plus-Size Line," 22 June 2020

These example sentences are selected automatically from various online news sources to reflect current usage of the word 'private label.' Views expressed in the examples do not represent the opinion of Merriam-Webster or its editors. Send us feedback.

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First Known Use of private label

1950, in the meaning defined above

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Time Traveler for private label

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The first known use of private label was in 1950

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Last Updated

19 Sep 2020

Cite this Entry

“Private label.” Dictionary, Merriam-Webster, Accessed 20 Sep. 2020.

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