private label
noun
: a label associated with a specific chain store
also
: a brand or product having a private label
—usually hyphenated when used attributively
private-label clothes
Examples of private label in a Sentence
Recent Examples on the Web
And in February, the retailer launched its low-price, private label brand Dealworthy.
—
Vicki M. Young, Sourcing Journal, 9 July 2024
Meanwhile, as the tech lead in a project for pricing products in private label brands, Kartik drove the complete project launch and worldwide rollout of a state-of-the-art machine learning model.
—Tyler Shepherd, USA TODAY, 3 June 2024
Target recently launched a budget-friendly private label called Dealworthy for everyday items like paper towels, toothbrushes, or charging cables, most of which are under $10.
—Whizy Kim, Vox, 29 May 2024
In the years before Kirkland, Costco’s private label items were divided among an unruly assortment of 30 different store brand names like Simply Soda or Chelsea toilet paper.
—Phil Wahba, Fortune, 4 June 2024
See all Example Sentences for private label 
Vicki M. Young, Sourcing Journal, 9 July 2024
Meanwhile, as the tech lead in a project for pricing products in private label brands, Kartik drove the complete project launch and worldwide rollout of a state-of-the-art machine learning model.
—Tyler Shepherd, USA TODAY, 3 June 2024
Target recently launched a budget-friendly private label called Dealworthy for everyday items like paper towels, toothbrushes, or charging cables, most of which are under $10.
—Whizy Kim, Vox, 29 May 2024
In the years before Kirkland, Costco’s private label items were divided among an unruly assortment of 30 different store brand names like Simply Soda or Chelsea toilet paper.
—Phil Wahba, Fortune, 4 June 2024
See all Example Sentences for private label
These examples are programmatically compiled from various online sources to illustrate current usage of the word 'private label.' Any opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback about these examples.
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Cite this Entry
“Private label.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/private%20label. Accessed 26 Jul. 2024.
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