private label
noun
: a label associated with a specific chain store
also
: a brand or product having a private label
—usually hyphenated when used attributively
private-label clothes
Examples of private label in a Sentence
Recent Examples on the Web
About half of survey responses indicated that parents are more willing to purchase private label items over name brands.
—
Lillian Metzmeier, The Courier-Journal, 24 July 2025
The Cosmetic Supply Chain Transparency Act would require suppliers of raw materials, ingredients and private label products to disclose ingredients and safety data to cosmetic companies to improve industry-wide transparency and lead to safer products.
—Rachel Treisman, NPR, 21 July 2025
And then, of course, there might be additional guest activations or capsule collaborations, or even private label.
—Joelle Diderich, Footwear News, 18 July 2025
Both companies adapted by investing heavily in supply chain technology, developing private label brands, and eventually launching their own sophisticated e-commerce operations.
—Robert Daugherty, Forbes.com, 16 July 2025
See All Example Sentences for private label
Examples are automatically compiled from online sources to
show current usage.
Read More
Opinions expressed in the examples do not represent those of Merriam-Webster or its editors.
Send us feedback.
Lillian Metzmeier, The Courier-Journal, 24 July 2025
The Cosmetic Supply Chain Transparency Act would require suppliers of raw materials, ingredients and private label products to disclose ingredients and safety data to cosmetic companies to improve industry-wide transparency and lead to safer products.
—Rachel Treisman, NPR, 21 July 2025
And then, of course, there might be additional guest activations or capsule collaborations, or even private label.
—Joelle Diderich, Footwear News, 18 July 2025
Both companies adapted by investing heavily in supply chain technology, developing private label brands, and eventually launching their own sophisticated e-commerce operations.
—Robert Daugherty, Forbes.com, 16 July 2025
See All Example Sentences for private label
Cite this Entry
“Private label.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/private%20label. Accessed 11 Aug. 2025.
Copy CitationLove words? Need even more definitions?
Merriam-Webster unabridged
Share