private label
noun
: a label associated with a specific chain store
also
: a brand or product having a private label
—usually hyphenated when used attributively
private-label clothes
Examples of private label in a Sentence
Recent Examples on the Web
Costco has driven its success in clothing by offering popular brands like Columbia and Gap, along with its private label Kirkland Signature.
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Ryan Baker, CNBC, 10 Oct. 2025
Hundreds of new skeins are being added, including new brands and Joann private label favorites.
—Chad Murphy, USA Today, 8 Oct. 2025
Scott Morris, Walmart’s senior vice president of private brands food, consumables, and manufacturing, told The Associated Press that 90% of Walmart’s private label foods don’t contain synthetic dyes.
—Jonel Aleccia, Fortune, 1 Oct. 2025
Sam’s Club is launching all-new sushi offerings under its private label, Member’s Mark.
—Melinda Salchert, Southern Living, 30 Sep. 2025
See All Example Sentences for private label
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Ryan Baker, CNBC, 10 Oct. 2025
Hundreds of new skeins are being added, including new brands and Joann private label favorites.
—Chad Murphy, USA Today, 8 Oct. 2025
Scott Morris, Walmart’s senior vice president of private brands food, consumables, and manufacturing, told The Associated Press that 90% of Walmart’s private label foods don’t contain synthetic dyes.
—Jonel Aleccia, Fortune, 1 Oct. 2025
Sam’s Club is launching all-new sushi offerings under its private label, Member’s Mark.
—Melinda Salchert, Southern Living, 30 Sep. 2025
See All Example Sentences for private label
Cite this Entry
“Private label.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/private%20label. Accessed 16 Oct. 2025.
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