prime time

noun

Definition of prime time

1 : the time period when the television or radio audience is the largest also : television shows shown in prime time
2 : the choicest or busiest time
3 : big time sense 2 a pitcher not yet ready for prime time

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Other Words from prime time

prime-time \ ˈprīm-​ˌtīm How to pronounce prime-time (audio) \ adjective

Examples of prime time in a Sentence

The program is being shown during prime time. He's the best actor in prime time.

Recent Examples on the Web

The entire tournament on Fox finished up one percent from the 2015 edition, despite many games during that World Cup, which was hosted by Canada, taking place in prime time. Ben Strauss, courant.com, "Women’s World Cup final delivers viewers for Fox, despite early start time," 8 July 2019 The debate will be shown both nights in prime time, 9 p.m. to 11 p.m., on the broadcast network, as well as on MSNBC and Telemundo, and it will be streamed on various platforms. David Bauder, chicagotribune.com, "Democratic primary candidate lineups set for June debates: Warren on 1st night, with Biden, Sanders on 2nd," 14 June 2019 The series kicks off on Sunday, August 25 and runs through Wednesday, Aug. 28 in prime time. Matt Murschel, orlandosentinel.com, "ACC Network to give viewers behind-the-scenes look at Clemson football," 19 June 2019 The debate will be shown both nights in prime time, 9-11 p.m., on the broadcast network, as well as on MSNBC and Telemundo, and it will be streamed on various platforms. David Bauder, sun-sentinel.com, "Who will be on the presidential debate stage in Miami? And on which night?," 14 June 2019 Summer is unofficially upon us — making it prime time to break out the grill. Lauren Delgado, OrlandoSentinel.com, "Grilling safety tips to remember," 21 May 2018 The entire weekend leading up to this full moon is prime time for socializing. Randon Rosenbohm, Allure, "What June's Aquarius Horoscope Predictions Mean for You," 29 May 2019 Programmers’ addressable offerings aren’t quite ready for prime time, and most won’t be offered in this year’s upfront marketplace, an annual event at which networks try to secure ad commitments for the coming TV season. Alexandra Bruell, WSJ, "TV Networks Creating Targeted-Ad Capabilities," 13 May 2019 The first weeks of February are often touted as prime time for snow, for good reason. Ian Livingston, Washington Post, "This is the snowiest time of the year in Washington, at least in theory," 8 Feb. 2018

These example sentences are selected automatically from various online news sources to reflect current usage of the word 'prime time.' Views expressed in the examples do not represent the opinion of Merriam-Webster or its editors. Send us feedback.

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First Known Use of prime time

1947, in the meaning defined at sense 1

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Statistics for prime time

Last Updated

14 Jul 2019

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Time Traveler for prime time

The first known use of prime time was in 1947

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More Definitions for prime time

prime time

noun

English Language Learners Definition of prime time

: the time in the evening when the largest number of people are watching television
: the television shows that are on during prime time
chiefly US, informal : the highest or most difficult level of use

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More from Merriam-Webster on prime time

Rhyming Dictionary: Words that rhyme with prime time

Spanish Central: Translation of prime time

Nglish: Translation of prime time for Spanish Speakers

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