prime time

noun

Definition of prime time

1 : the time period when the television or radio audience is the largest also : television shows shown in prime time

2 : the choicest or busiest time

3 : big time sense 2 a pitcher not yet ready for prime time

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Examples of prime time in a Sentence

The program is being shown during prime time. He's the best actor in prime time.

Recent Examples on the Web

The White House did announce a specific time for the Trump-Kim meeting: 9 a.m. on June 12 in Singapore (9 p.m. on June 11, prime time in the United States). — David Jackson, USA TODAY, "Donald Trump, North Korea's Kim Jong Un will likely save the details for after the summit," 4 June 2018 They are defined by players in their early 30s, but that’s prime time for athletes across the landscape. — Bruce Jenkins, San Francisco Chronicle, "Giants hope to perpetuate the bliss of spring," 23 Feb. 2018 The Google Ads app is built on Flutter, which is a pretty big sign from Google that the company thinks Flutter is ready for prime time. — Ron Amadeo, Ars Technica, "Google bridges Android and iOS development with Flutter 1.0," 4 Dec. 2018 None of the current options is ready for prime time. — Joanna Stern, WSJ, "Augmented Reality Will Put the Internet Everywhere," 22 Oct. 2018 But rumors have also flown about Gaga launching a brand of her own (named HAUS Beauty, because of course), and this would've been a prime time to whip it out. — Rachel Nussbaum, Glamour, "Lady Gaga Wore Less Than $50 Worth of Makeup on Her 'Vogue' Cover," 10 Sep. 2018 Moving games to prime time gets them out of mid-summer’s worst weather. — Jonathan Tannenwald, Philly.com, "NWSL's TV deal with ESPN aims to win soccer fans' attention," 7 June 2018 President Trump’s second Supreme Court nomination will be announced on Monday night during a prime time televised event. — Kevin Kelleher, Fortune, "Brett Kavanaugh, Trump's Potential Supreme Court Nominee, Is No Friend to Net Neutrality," 10 July 2018 Between 2016 and 2026, the city’s 35-to-44 age group—prime time for millennials buying a first home—will grow by 207,000, just as the number of downsizing seniors booms by 484,000 residents. — Patrick Sisson, Curbed, "Toronto’s new wave of development looks for community, not just condos," 12 June 2018

These example sentences are selected automatically from various online news sources to reflect current usage of the word 'prime time.' Views expressed in the examples do not represent the opinion of Merriam-Webster or its editors. Send us feedback.