Examples of price war in a Sentence
The airlines are engaged in another price war.
Recent Examples of price war from the Web
Various industries are being forced to change as digital competitors emerge, distribution and marketing shift online and price wars loom.
Since Amazon shook up the grocery industry by buying Whole Foods Market last year, grocery industry price wars and additional new programs to enhance and speed up the consumer shopping experience have been gaining speed.
Consumers are paying less for cellphone service thanks to T-Mobile’s influence on the industry and the resulting price wars.
Consumers are paying less for cellphone service, thanks to T-Mobile's influence on the industry and the resultant price wars.
Amazon is locked in a costly price war with Walmart Inc. as the two retail behemoths fight for dominance of the $800 billion grocery business.
Also, Amazon is locked in a costly price war with Walmart Inc. as the two retail behemoths fight for dominance of the $800-billion grocery business.
Airline shares, for instance, took a tumble the first two months of the year amid rising investor concerns that expansion plans among carriers would lead to excess capacity as well as a price war.
In Britain a price war between the largest providers may at last cause prices to drop.
These example sentences are selected automatically from various online news sources to reflect current usage of the word 'price war.' Views expressed in the examples do not represent the opinion of Merriam-Webster or its editors. Send us feedback.
Financial Definition of PRICE WAR
What It Is
A price war is an event whereby two or more companies continually lower prices to undercut each other.
How It Works
Airline companies are famous for their price wars. If Airline XYZ cuts the price of a flight from Los Angeles to New York from $800 to $700, Airline ABC, which is competing for business on that route, might cut its fare to $650. Airline XYZ might respond by lowering its fair to $625, and so on.
Why It Matters
Engaging in a price war is a competitive strategy, usually to capture market share. Falling prices tend to attract more customers. Some companies may choose to sell a product or service at a loss, however, in order to capture market share and outwin competitors. In some cases, this might lead to antitrust violations.
PRICE WAR Defined for English Language Learners
Definition of price war for English Language Learners
: a situation in which companies or stores compete with each other by lowering their prices on goods or services in order to attract more customers
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