presell
verb
pre·sell
(ˌ)prē-ˈsel 
presold
(ˌ)prē-ˈsōld
; preselling
; preselling
1
: to precondition (someone, such as a customer) for subsequent purchase or create advance demand for (something, such as a product) especially through marketing strategies
2
: to sell in advance
raised money to publish the book by preselling film rights
Examples of presell in a Sentence
Recent Examples on the Web
Thanks to an unusual film-financing structure, the studio presells international distribution rights and pre-arranges global P&A to the point where close to half of its movies’ negative costs are already recouped before a single frame is illuminated inside a theater.
—
Chris Lee, Vulture, 23 June 2023
To deliver on that pledge, Evergrande needed either to presell new properties in order to raise enough money to keep operating — or to find other sources of cash.
—New York Times, 9 Dec. 2021
To mitigate meeting friction, the leader made sure to presell his ideas before the meeting so that there wouldn't be as much pressure to sell an idea in the meeting.
—Anne Sugar, Forbes, 4 Mar. 2021
During the coronavirus shutdown, Noraebar is preselling private room rentals at a discount.
—Dahlia Ghabour, The Courier-Journal, 20 Apr. 2020
Caldwell Companies is currently preselling Creekstone Office Condos office spaces starting in the $300,000s.
—Chevall Pryce, Houston Chronicle, 25 Feb. 2020
In addition to the developer’s unsold inventory, roughly 20 resale units are also on the market.
Miami developers typically aim to presell 85-90% of their units before closings begin, said Peter Zalewski of Condo Vultures.
—Candace Taylor, WSJ, 16 Jan. 2020
First America Homes, the home building division of the Signorelli Company, has expanded its affordable new home program and is currently preselling in Towne Park, a new home community in Northeast Houston.
—Houston Chronicle, 14 Sep. 2019
The Better Place team is this month opening a forest in Point Arena, a bit south of Mendocino; preselling trees at a second California location, in Santa Cruz; and developing four more spots around the country.
—Nellie Bowles, New York Times, 12 June 2019
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Chris Lee, Vulture, 23 June 2023
To deliver on that pledge, Evergrande needed either to presell new properties in order to raise enough money to keep operating — or to find other sources of cash.
—New York Times, 9 Dec. 2021
To mitigate meeting friction, the leader made sure to presell his ideas before the meeting so that there wouldn't be as much pressure to sell an idea in the meeting.
—Anne Sugar, Forbes, 4 Mar. 2021
During the coronavirus shutdown, Noraebar is preselling private room rentals at a discount.
—Dahlia Ghabour, The Courier-Journal, 20 Apr. 2020
Caldwell Companies is currently preselling Creekstone Office Condos office spaces starting in the $300,000s.
—Chevall Pryce, Houston Chronicle, 25 Feb. 2020
In addition to the developer’s unsold inventory, roughly 20 resale units are also on the market.
Miami developers typically aim to presell 85-90% of their units before closings begin, said Peter Zalewski of Condo Vultures.
—Candace Taylor, WSJ, 16 Jan. 2020
First America Homes, the home building division of the Signorelli Company, has expanded its affordable new home program and is currently preselling in Towne Park, a new home community in Northeast Houston.
—Houston Chronicle, 14 Sep. 2019
The Better Place team is this month opening a forest in Point Arena, a bit south of Mendocino; preselling trees at a second California location, in Santa Cruz; and developing four more spots around the country.
—Nellie Bowles, New York Times, 12 June 2019
Cite this Entry
“Presell.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/presell. Accessed 8 Jul. 2025.
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