merchandising
noun
mer·chan·dis·ing
ˈmər-chən-ˌdī-ziŋ 
variants
or less commonly merchandizing
: sales promotion as a comprehensive function including market research, development of new products, coordination of manufacture and marketing, and effective advertising and selling
Examples of merchandising in a Sentence
She is the company's director of merchandising.
The film made a lot of money thanks to strong merchandising.
Most of the movie's earnings came from merchandising and not ticket sales.
Recent Examples on the Web
Impossible doesn't have a robust merchandising arm or as much demand from fans for things like toys, apparel or collectibles.
—
Sarah Whitten, CNBC, 25 Feb. 2026
As reported, Michael Fiddelke, who this month stepped into the CEO role at Target, which has had several challenging years, said his main priorities include leading with merchandising authority and elevating the guest experience.
—Lisa Lockwood, Footwear News, 25 Feb. 2026
According to Chrystal, the tech solution is helping drive merchandising decisions for retailers ranging from $20 million to $100 billion in annual revenue.
—Glenn Taylor, Sourcing Journal, 25 Feb. 2026
Crunchyroll is North America’s leading distributor of anime films as well as a global licensing and merchandising operation, an anime fandom events business and an emerging hub for music and games.
—Kimberly Nordyke, HollywoodReporter, 24 Feb. 2026
See All Example Sentences for merchandising
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Sarah Whitten, CNBC, 25 Feb. 2026
As reported, Michael Fiddelke, who this month stepped into the CEO role at Target, which has had several challenging years, said his main priorities include leading with merchandising authority and elevating the guest experience.
—Lisa Lockwood, Footwear News, 25 Feb. 2026
According to Chrystal, the tech solution is helping drive merchandising decisions for retailers ranging from $20 million to $100 billion in annual revenue.
—Glenn Taylor, Sourcing Journal, 25 Feb. 2026
Crunchyroll is North America’s leading distributor of anime films as well as a global licensing and merchandising operation, an anime fandom events business and an emerging hub for music and games.
—Kimberly Nordyke, HollywoodReporter, 24 Feb. 2026
See All Example Sentences for merchandising
Cite this Entry
“Merchandising.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/merchandising. Accessed 2 Mar. 2026.
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