merchandising

noun
variants: or less commonly

merchandizing

play

Definition of merchandising

  1. :  sales promotion as a comprehensive function including market research, development of new products, coordination of manufacture and marketing, and effective advertising and selling

Examples of merchandising in a Sentence

  1. She is the company's director of merchandising.

  2. The film made a lot of money thanks to strong merchandising.

  3. Most of the movie's earnings came from merchandising and not ticket sales.

1917

First Known Use of merchandising

1917


MERCHANDISING Defined for English Language Learners

merchandising

noun

Definition of merchandising for English Language Learners

  • : the activity of trying to sell goods or services by advertising them or displaying them attractively

  • : the activity of selling products that are related to something (such as a television show, movie, or sports team) in order to make more money

Learn More about merchandising


Seen and Heard

What made you want to look up merchandising? Please tell us where you read or heard it (including the quote, if possible).

Love words? Need even more definitions?

Subscribe to America's largest dictionary and get thousands more definitions and advanced search—ad free!

WORD OF THE DAY

to link together in a series or chain

Get Word of the Day daily email!

WORD GAMES

Take a 3-minute break and test your skills!

  • winning-words-from-the-national-spelling-bee-logo
  • Which is the correct spelling of the winning word from 1988?
Spell It

Can you spell these 10 commonly misspelled words?

TAKE THE QUIZ
Word Winder's CrossWinder

Test Your Knowledge - and learn some interesting things along the way.

TAKE THE QUIZ

Love words? Need even more definitions?

Subscribe to America's largest dictionary and get thousands more definitions and advanced search—ad free!