merchandising

noun

variants: or less commonly merchandizing

|Updated on: 18 Jun 2018

Examples: merchandising in a Sentence

Definition of merchandising

: sales promotion as a comprehensive function including market research, development of new products, coordination of manufacture and marketing, and effective advertising and selling

See merchandising defined for English-language learners

Examples of merchandising in a Sentence

She is the company's director of merchandising.
The film made a lot of money thanks to strong merchandising.
Most of the movie's earnings came from merchandising and not ticket sales.

Recent Examples of merchandising from the Web

Raphael Nadeem, 92, a merchandising display manager who retired from the Hecht Co. in 1989 after 17 years with the department store, died April 28 at a hospital in Alexandria, Va.

— marc lewis, Washington Post, "Community deaths," 13 June 2018
In April, Cohen hired former vice-president of merchandising and retail for The Gap, Terry Tracy, as its CEO and president.

— elizabeth wellington, Philly.com, "Under Armour, watch out: Endeavor is here to make our workouts comfortable as well as stylish," 24 May 2018
Howe, who previously was chief global merchandising officer at Qurate Retail Group, will report directly to Kohl's chief executive officer elect Michelle Gass.

— milwaukee, Milwaukee Journal Sentinel, "Retail veteran Doug Howe joins Kohl's as chief merchandising officer," 2 May 2018
Divisions include touring, merchandising, film & television and Latin entertainment, according to the company's profile.

— justino aguila, Billboard, "Angel Zamora to Lead EP Entertainment's Latin Music Division," 11 Apr. 2018
Get it together #BarnesandNoble — Cyndy DeLeon (@Cynder77) February 12, 2018 The layoffs correspond with Timothy Mantel being named Barnes & Noble’s chief merchandising officer, effective immediately, on Monday.

— dana oland, idahostatesman, "Barnes & Noble lays off some Boise workers | Idaho Statesman," 12 Feb. 2018
Lorie Silva has joined Mattress Firm as chief merchandising officer.

— katherine feser, Houston Chronicle, "People in business," 17 May 2018
Columbia Sportswear has announced the appointment of Michael Richardson to serve as vice president of global merchandising for the Columbia brand.

— rosemarie stein, OregonLive.com, "Business Movers: OHSU selects Danny Jacobs as next president, succeeding Joe Robertson," 16 May 2018
SUBSCRIBE TODAY Bartlett, which formed in 1907, is in the grain merchandising, cattle feeding and milling industries.

— mark davis, kansascity, "111-year Kansas City employer agrees to merge into Utah conglomerate in private deal | The Kansas City Star," 15 May 2018

These example sentences are selected automatically from various online news sources to reflect current usage of the word 'merchandising.' Views expressed in the examples do not represent the opinion of Merriam-Webster or its editors. Send us feedback.

First Known Use of merchandising

1917

in the meaning defined above

See Words from the same year

NEW! Time Traveler

Other Business Terms

amortize, caveat emptor, clearinghouse, divest, due diligence, emolument, green-collar, marque, overhead, perquisite

MERCHANDISING Defined for English Language Learners

merchandising

noun

Definition of merchandising for English Language Learners

: the activity of trying to sell goods or services by advertising them or displaying them attractively
: the activity of selling products that are related to something (such as a television show, movie, or sports team) in order to make more money