mem·​o·​ra·​bil·​i·​ty | \ ˌme-mə-rə-ˈbi-lə-tē How to pronounce memorability (audio) \

Definition of memorability

: the quality or state of being easy to remember or worth remembering

Examples of memorability in a Sentence

Recent Examples on the Web It’s about its memorability or maybe even its ability to facilitate time travel somewhere down the line. Washington Post, 16 Feb. 2022 Delivering a compelling story not only creates memorability, but share-ability. Stephanie Burns, Forbes, 8 Nov. 2021 User experience design usually focuses on usability, not memorability. Dawson Whitfield, Forbes, 22 June 2021 Two of the most important factors for successfully marketing any brand are memorability and consistency. Sian Lenegan, Forbes, 9 Mar. 2021 The students decorated their vehicles with memorability from the University of Alabama, Ole Miss, LSU, Michigan, Texas A&M, and many more. Ryan Nickerson, Houston Chronicle, 3 June 2020 Also, the rights organization announced the Australian Music Vault, a free music exhibition at Arts Centre Melbourne, will acknowledge the rockers with a special display that will include footage and memorability. Lars Brandle, Billboard, 5 Apr. 2018 For other presidents, the matter of memorability is quite a different story, two recent studies have shown. Olivia B. Waxman, Time, 16 Feb. 2018 The wonder here is not simply the pure gift on display — the music and memorability of these two lines! — but the gift given over to wonder. Christian Wiman, New York Times, 12 Jan. 2018 See More

These example sentences are selected automatically from various online news sources to reflect current usage of the word 'memorability.' Views expressed in the examples do not represent the opinion of Merriam-Webster or its editors. Send us feedback.

First Known Use of memorability

circa 1661, in the meaning defined above

Learn More About memorability

Time Traveler for memorability

Time Traveler

The first known use of memorability was circa 1661

See more words from the same year

Dictionary Entries Near memorability




See More Nearby Entries 

Statistics for memorability

Cite this Entry

“Memorability.” Dictionary, Merriam-Webster, Accessed 20 May. 2022.

Style: MLA
MLACheck Mark Icon ChicagoCheck Mark Icon APACheck Mark Icon Merriam-WebsterCheck Mark Icon


Test Your Vocabulary

Which Word Does Not Belong?

  • one green toy robot amidst many red toy robots
  • Which of these words does not mean "nonsense"?
True or False

Test your knowledge - and maybe learn something along the way.

Universal Daily Crossword

A daily challenge for crossword fanatics.

Love words? Need even more definitions?

Subscribe to America's largest dictionary and get thousands more definitions and advanced search—ad free!