market research

noun

: research into the size, location, and makeup of a product market
market researcher noun

Examples of market research in a Sentence

Recent Examples on the Web
Examples are automatically compiled from online sources to show current usage. Read More Opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback.
The travel search engine, in partnership with OnePoll, an international market research company, surveyed 2,000 travelers in November 2025. Celia Fernandez, CNBC, 23 Jan. 2026 Schools now account for 80% of all purchases of Chromebooks, according to market research firms. Tyler Kingkade, NBC news, 23 Jan. 2026 Determine how much time is spent conducting market research, competitive analysis, and/or lead prospecting. Terdawn Deboe, Forbes.com, 22 Jan. 2026 It is being run by international market research outfit IPSOS. Stewart Clarke, Deadline, 21 Jan. 2026 See All Example Sentences for market research

Word History

First Known Use

1920, in the meaning defined above

Time Traveler
The first known use of market research was in 1920

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Cite this Entry

“Market research.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/market%20research. Accessed 31 Jan. 2026.

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