market research

noun

: research into the size, location, and makeup of a product market
market researcher noun

Examples of market research in a Sentence

Recent Examples on the Web
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The existing roster of tech-facing roles, like the chief technology officer, chief information officer and chief data officer, has often introduced ambiguity over AI responsibility at the executive level, according to Lian Jye Su, chief analyst from market research firm Omdia. Matthew Chin, CNBC, 11 May 2026 Google lags behind Apple, Samsung, and Chinese tech giants Xiaomi and Huawei in the global wearable tech market, according to market research firm International Data Corporation. Lisa Eadicicco, CNN Money, 7 May 2026 But like one of his business contemporaries at the time, Apple founder Steve Jobs, Turner didn’t base big decisions on market research or analyst reports. Josef Adalian, Vulture, 7 May 2026 Between 2007 and 2025, the percentage of Mormons who reported leaning Republican dropped by 12%, according to an analysis by market research firm YouGov of data collected by the Cooperative Election Study, the largest academic survey focused on American elections. Sarah Cutler, Idaho Statesman, 4 May 2026 See All Example Sentences for market research

Word History

First Known Use

1920, in the meaning defined above

Time Traveler
The first known use of market research was in 1920

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Cite this Entry

“Market research.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/market%20research. Accessed 13 May. 2026.

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