hard sell

noun

: aggressive high-pressure salesmanship compare soft sell

Examples of hard sell in a Sentence

Such an expensive project will be a hard sell during these slow economic times.
Recent Examples on the Web
Examples are automatically compiled from online sources to show current usage. Read More Opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback.
Republicans control a trifecta in Washington — the House, Senate and White House — meaning that blaming Democrats for a shutdown could be a hard sell. Aris Folley, The Hill, 8 Sep. 2025 The car business is one with razor-thin margins; adding any new component to a vehicle can be a hard sell. Aarian Marshall, Wired News, 22 Aug. 2025 Deck shamelessly barges into a victim’s hospital room and offers to represent him in any pending litigation, giving him the hard sell. Dave Nemetz, TVLine, 15 Aug. 2025 For some, the hard sell on social media isn’t right at all because no one is going to immediately buy that product during a scroll session. Keith Bendes, Forbes.com, 12 Aug. 2025 See All Example Sentences for hard sell

Word History

First Known Use

1945, in the meaning defined above

Time Traveler
The first known use of hard sell was in 1945

Browse Nearby Words

Cite this Entry

“Hard sell.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/hard%20sell. Accessed 14 Sep. 2025.

Last Updated: - Updated example sentences
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